Zenith, the ROI media agency, is pleased to announce the appointment of Sibongile Sibanda as Managing Partner for South Africa.
Sibongile, an integrated marketer joins Zenith from Samsung Electronics SA, where she held the position locally as the Head: Integrated Marketing and Corporate Communications.
Sibongile has extensive marketing experience across multiple categories and prior to her time at Samsung, worked with leading brands at Lafarge, SAB Miller and British American Tabaco.
She brings a broad range of skills to the local Zenith Company that includes Market Research, Classical Marketing, Key Account Development, and Marketing Strategy.
On her appointment, Sibongile had this to say: “Joining Zenith gives me the ring-side seat to the greatest change taking place in advertising world since the 1960s. Being part of a data driven agency, gives me the opportunity to participate and shape the future of this fast paced and dynamic industry”.