In a move towards dialling up the emotional connection with its consumers; Jameson Irish whiskey launched, (7 November 2022), its global brand campaign entitled Widen the Circle in South Africa. The campaign, which builds on Jameson’s long held belief that life is better shared by inviting people to reach out and invite others in for […]
Continue readingMore TagMonth: November 2022
Top 50 DSTV programmes – October 2022
Top 50 DSTV programmes by AR, Excluding Zero Cost Programmes, Excluding Zero Rated Programmes. Prime Time 17h30 – 22h00. Adults 15+ years U:38694 S:8633 All Individuals Age 4+ DSTV U:23690 S:7026 Day Date From To Station Programme Title Genre AR Viewers Share AR Viewers Share Mon 03/10/2022 1931 2000 MZAN Gomora Dram 2.58 997 735 […]
Continue readingMore TagTop 50 FTA programmes – October 2022
Top 50 Free to Air programmes by AR, excluding Zero Cost Programmes, excluding Zero Rated Programmes. SABC 1/2/3/ETV, All Adults 15+ Prime Time 17h30 – 22h00. Day Date From To Station Programme Title Genre AR Viewers Share Mon 17/10/2022 2030 2059 S1 Uzalo Dram 15.21 5 885 560 57.1 Mon 17/10/2022 1929 1958 ETV […]
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TCL TVs now available at Pick n Pay hyper stores
Due to popular demand of their televisions, TCL South Africa will be increasing the number of outlets to Pick n Pay Hypermarket stores where TV, sport and gaming enthusiasts can purchase the latest in Google activated screen technology with impressive refresh rates. “We’re excited to announce that our TVs are now available at 21 Pick […]
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Adspend – August 2022
The Top 10 South African August 2022 advertisers. Advertiser Aug-20 Advertiser Aug-21 Advertiser Aug-22 1 UNILEVER SA R 132 666 558 UNILEVER SA R 179 828 365 UNILEVER SA R 236 748 794 2 CLIENTELE LIMITED R 107 406 702 GLAXOSMITHKLINE R 135 521 351 CLIENTELE LIMITED R 143 973 041 3 GLAXOSMITHKLINE R 103 […]
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The PRC launches DAMS, a digital currency based on Google Analytics
The Publisher Research Council (PRC) is introducing a new digital currency, DAMS (Digital Audience Measurement System) for websites to sell their audiences in South Africa and PRC members. Many other publishers are already supplying real-time audiences to the dashboard, which went live on November 1st. The PRC is the oldest and one of the most […]
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Have we lost the plot?
Jedd Cokayne, Business Unit Director at The MediaShop wonders if we are unnecessarily overcomplicating our lives in the media and marketing industries. Much to my delight the URC (United Rugby Championships) has started up again with the SA sides coming out of the starting blocks in scintillating form. At this stage of the competition last year, […]
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