Day to day running around and catching up on all the news
Building on the Seven Wonders campaign for Sarah Baartman area of the Eastern Cape, Boomtown has rolled out the Seven Wonders Bucket List. The campaign for summer 2018/19. Designed to inspire people to make memories and explore the Sarah Baartman District, the Seven Wonders Bucket List is a list of must-dos within the region. “Every […]
Nicolas Pompigne-Mognard spoke about his rise from journalist to entrepreneur – and the value of the African media industry in shaping economic development across the continent LAPO Group (www.APO-opa.com) founder Nicolas Pompigne-Mognard spoke yesterday at the Centre d’ Etudes des Sciences et Techniques de l’Information (CESTI) in Dakar, Senegal – the leading school for journalism in […]
For the first time ever, a South African inbound marketing agency – Spitfire Inbound – has won HubSpot’s annual prestigious international Happiest Customers award in 2018 for the EMEA region. Beating out some international giants, Spitfire Inbound was selected by international marketing software giant HubSpot, the market leader in marketing automation software, because of our […]
The Boomtown Bayeza internship programme achieved a 100% employment rate for its 2018 graduates, and it’s looking to recruit talent for 2019. In its seventh year, Boomtown is looking to take on five graduates to expose them to the magic of the ad world, and mould them into outstanding, employable advertising professionals who can break […]
With an astounding 900 square metres of roadside Digital Out-of-Home (DOOH) in South Africa already, Primedia Outdoor launches another breath-taking highway LED billboard along the M4 Southern Freeway in Durban, KwaZulu-Natal. This colossal digital network positions Primedia Outdoor as a robust media partner in the OOH landscape delivering the best locations and high-quality products into […]
By: Richard Lord, Media & Operations Director, Meta Media So, the Super Bowl, the world’s biggest televised sporting event, was played this past Sunday with the New England Patriots winning a record equalling 6th title, beating the Los Angeles Rams 13-3 in the lowest scoring game in NFL history. This was Super Bowl LIII which, […]
Caxton has expanded its digital lifestyle offering for readers and advertisers alike by introducing their newest partner, Safari.com. The Caxton & CTP Group is constantly improving its print and digital properties and this latest move will offer the market bespoke safari holidays. According to Alexis Boshoff, CEO of Safari.com: “Our offering helps travellers from around […]
Steve Elworthy, Tournament Director of the Cricket World Cup 2019 and member of the England and Wales Cricket Board (ECB); Clive Eksteen the Commercial Director of Cricket SA and Ros Golden, independent analyst and ex Marketing Director for Cricket South Africa make up the panel in this, the second CoNext Sponsorship Forum event on the […]
Belinda Kayton, Media Strategist at The MediaShop says that comparative advertising isn’t rude, it could be brilliant! The ad wasn’t rude, obnoxious or over-the-top. It was actually really quite useful, asking: “Vehicle A has such n such brakes, Vehicle B does not – would you put your family at risk?” I sat up and took […]
The OMC (Outdoor Measurement Council) will be releasing its new audience data ROAD this February which covers three years of face to face consumer interviews resulting in a host of insights. ROAD is one of the largest sets of research in the market boasting a rolling sample of a massive 45,000 respondents. ROAD is committed […]
