Ogilvy today announced the agency’s re-founding and new mission to serve as an integrated creative network that Makes Brands Matter. Continuing their “Next Chapter” transformation journey, the company introduced a new organizational structure and new brand identity. “This has been an 18-month journey for our brand and the largest transformation in the history of our […]
Continue readingMore TagCategory: PR
Ogilvy SA wins at EMEA SABRE Awards
Ogilvy South Africa won big at the recent 2018 In2 SABRE Awards EMEA and the Holmes Report 2018 SABRE Awards EMEA. Both awards ceremonies were held at The National Maritime Museum in Amsterdam on Wednesday, 23 May 2018. At In2 SABRE Awards EMEA, the agency received top honours, winning Best Use of Integrated Social Media […]
Continue readingMore TagYolisa Pasipanodya to lead Meropa Communications
Yolisa Pasipanodya has been appointed Managing Director of South Africa’s leading communications company, Meropa Communications. She takes over from Patrick Gearing who has been appointed Chief Executive Officer of the Meropa Group. The company, one of the largest full-service agencies in the country and listed in the top 250 globally*, is 51% black-owned and has […]
Continue readingMore TagWhy a business always needs PR
You need PR more than ever during uncertain and challenging economic times Dominique Pienaar, CEO of DUO Marketing + Communications 2018 has certainly been an exhilarating roller coaster ride for South Africans so far. A new President, a cabinet reshuffle, stronger (but still uncertain) currency all point to positives, but a 1% increase in VAT, […]
Continue readingMore TagTribeca Public Relations expands executive leadership team
Tribeca Public Relations (Tribeca) has expanded its executive leadership team with the appointment of business unit directors Nicola Tarr and Davina Malan to the agency’s executive committee (exco).Both Tarr and Malan are senior PR consultants who have been with the agency for nine and five years respectively, overseeing approximately half of the agency’s staff and […]
Continue readingMore TagMeropa Communications climbs global PR rankings
Meropa Communications has climbed 20 places – to 220 – in the 2018 global ranking of the top 250 global public relations firms. Meropa is the top-ranked agency in both South Africa and Africa in the rankings just released by the authoritative industry-watch body, The Holmes Report. With growth of 10,5% in a global PR […]
Continue readingMore TagMassiv move for Faith Mangope
Faith Mangope, eTV Sunrise anchor, entrepreneur and radio personality, has taken on a new challenge – managing a one-of-a-kind hybrid radio station, Massiv Metro, which celebrates its first anniversary in May with version two of the Massiv Metro app, along with a vibrant new lineup. Dynamic and driven, in 2014 Faith described herself as […]
Continue readingMore TagCreate PR buzz for your event – tips from the experts
Whether you’ve booked a stand at an expo or you’re holding a customer event to launch a new product, a good PR plan will give your budget more mileage, generate interest, drive attendance and ensure exposure long after the last guest has left.From our experience, here are some basic tips to help you boost the […]
Continue readingMore TagHow are online influencers leveraged around the world?
Interested in learning more about global trends in blogger and influencer marketing? The experts available through IPRN are available to help! To learn more, contact IPRN’s General Secretary Luis G. Gonzalez (luis.gonzalez@iprn.com) or visit the website at www.iprn.com. Online influencers can have a major impact on how consumers perceive, interact with and purchase from a […]
Continue readingMore TagHow Public Relations can help small business grow
As a small business, you may not think you need to pay much attention to public relations(PR). However, when it comes to branding, marketing and promoting your company, PR is one of the most important tools to help get you the right type of attention for your business. Public relations can provide legitimacy for a […]
Continue readingMore Tag