Staying on top of digital trends

By Marianna Boguslavsky (http://www.boguslavskyandco.com/) Some of the recent digital trends that I’ve noticed include virtual reality, decentralized social media networks, and the explosive growth of messaging platforms used for business purposes: ·         When it comes to VR and social media, I believe Facebook Spaces is going to be big, very big. The social VR app […]

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Caxton Excellence Awards acknowledges local talent

Competition between the various Caxton Local Media’s editorial, sales, advertising, management and support staff was stiff at the prestigious Caxton Excellence Awards. Judges were impressed with the top quality work that individuals dedicated to their papers and clients. Held at the Empire Hill venue in Parktown on 15 March, over 400 ‘Caxonites’ from across South […]

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Martell Cognac breaks new ground with striking OOH advert on Africa’s largest animated LED lightbox display site

True to its spirit of pushing boundaries and defying the conventional, the Martell Cognac brand recently unveiled the largest animated LED lightbox display site in Africa – the first time that this animation technique has been used on a billboard of this size, on this continent. “In a cluttered and hotly-contested outdoor environment, only brands […]

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The Brand Council SA (BCSA) announces new board members for 2018.

It is with great excitement that the BCSA announces new members of their Board and management team, many of whom have a creative background and boast an impressive repertoire of achievements that have moved the marketing and advertising industry forward. Joining the Board are Ebert Grobler (Boomtown), Isayvani Lungoomiah (Grid), Masego Motsogi (Grid), Terri-Leigh Cassel […]

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How safe is your brand online?

A popular burger chain’s logo appears above an uncomfortable close-up of a naked woman on a porn site, while a food retailer’s banners appeared next to fake news articles on a highly disreputable website. Chances are these brands have no idea that their brand adverts are appearing in such brand damaging environments. Which is why […]

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Media price fixing matter: Competition Commission and Provantage Proprietary Limited confirm settlement agreement

On the 14th of March 2018 the Competition Commission and Provantage Proprietary Limited appeared before the Competition Tribunal to have a settlement agreement confirmed as an order of the Competition Tribunal.  The settlement pertains to the Commission’s investigation into conduct that involves various firms in the media industry and specifically those firms that were members […]

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