Mall Ads™ recently implemented a geographically targeted, highly successful campaign for seasoning mix Aromat at Kempton Parks’ Shoprite Centre in Gauteng. With the objectives of increasing brand awareness, sales and consumer affiliation, the campaign targeted shoppers on weekends when the mall experienced peak shopping times. Highly skilled professional promoters engaged and interacted with shoppers on […]
Continue readingMore TagMonth: August 2018
Primedia Outdoor launches Radio-to-Road synergy in Zambia
In continuous efforts to expand innovative product offerings in Sub-Saharan Africa, Primedia Outdoor today announced Radio-to-Road initiative in Zambia, an integrated multi-channel solution that enables audio and visual channel synchronicity allowing clients to create high-impact campaigns. To build memorable content that is appealing and engaging, Primedia Outdoor has partnered with the local Zambian commercial radio […]
Continue readingMore Tag#Ads24Diski18! And the winners are …
Ads24 is pleased to announce the winners of its #Ads24Diski18 online tournament, which was live on its website from July to 3 August. Nikki Lewin (Alphabet Soup), Wilise Laurent (Dentsu Aegis), Marizanne Scholtz (HAVAS), Keeva Arnold (TBWA Hunt Lascaris), Ilse Hayes (CARAT), Ricardo Lopes (OMD) each walk away with a PS4 console and official 2018 […]
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Interpublic Group South Africa introduces Park Advertising, opens Meta Media
Chris Botha, current Group Managing Director of The MediaShop has announced the agency’s new central holding company Park Advertising. This entity will house two media agencies – The MediaShop and newcomer sister agency Meta Media. With immediate effect, Chris Botha assumes the role of Group Managing Director of Park Advertising, and will oversee the management […]
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PMG’s continued association with the APEX Awards
Provantage Media Group is proud to have partnered with the prestigious APEX awards hosted the by the Association for Communication and Advertising yet again in 2018. The APEX programme is aligned to Provantage Media Group’s values and principles of efficacy and of transformation as well as the upliftment of the youth. This is a partnership […]
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Stir things up and enter Come Dine With Me Season 5
Come Dine With Me South Africa is back and calling for contestants If you fancy yourself an aspiring chef, are holding onto that ‘always impresses’ family recipe for just the right moment, have the skills to be the host with the most or are simply looking for your (forty) five minutes of television fame then […]
Continue readingMore TagSPARK Media celebrates the life of Andy Stanton
SPARK Media is celebrating the life of long-time colleague and close friend Andy Stanton who tragically suffered a fatal heart attack earlier this month. The Johannesburg celebration of Andy’s life will take place this Thursday the 16th August. Please join the team at Baron on Main in Bryanston from 4pm to share your memories of […]
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AMASA Award entries open
The Advertising and Media Association of South Africa (AMASA) has announced that entries for the 2018 AMASA AWARDS are now open and that an exciting new award, the AMASA AGENCY OF THE YEAR AWARD, has been added to the programme. The annual AMASA AWARDS celebrate excellence in media strategy, media planning and the creative and innovative use […]
Continue readingMore TagFIVESTAR PR appointed to relaunch Jock Safari Lodge
Luxury safari specialist FIVESTAR PR has been appointed to relaunch Jock Safari Lodge in the Kruger National Park. Steeped in history, it was the first private concession granted within South Africa’s largest national park. The lodge was founded in 1982 by the Niven family, descendants of Sir Percy Fitzpatrick, and today, is owned and managed […]
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Transit Ads implements Rank campaign for Soweto Gold
Transit Ads™ has implemented a large-scale rank campaign for Soweto Gold where the brand creative dominates the ranks entirely, ensuring that messaging is not lost in any other media clutter. Since being bought by Heineken, the South African beer brand has gained momentum and has extended its footprint, as such it is now available in […]
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