The urgent need for businesses to attract and retain customers in today’s fiercely competitive market has revolutionised customer interaction and Customer Relationship Management (CRM). This is now a technology-driven business discipline underpinned by the advent of big data analytics, AI and the cloud. What used to serve primarily as an application to manage a customer […]
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To email or not to email?
Paul McIntyre, Chief Sales Officer at Elingo says: Communication in the workplace has evolved beyond telephone calls and emails. Instead, the digital business environment is all about real-time messaging to provide stakeholders with instantaneous responses to their queries. Think of email as a more enhanced push system. An employee will send one out and then […]
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