In support of DG Murray Trust’s commitments to develop South Africa’s potential, Primedia Outdoor has recently joined forces with the Western Cape-based foundation on a six-month campaign to generate a stronger demand for quality early learning and nutrition for young children. “Children are the source of human capital. If we want to change the education […]
An evolving billboard showcases the endless possibilities of the internet and your imagination Cape Town, September 2018: Was it a bird? Was it a plane? Was it Superman? No, it was none of the above. It was an elephant with a jetpack, also known as Webafrica’s Rocket Ellie. Webafrica, one of South Africa’s leading internet […]
BBM Messenger has teamed up with Dotjam to launch a ‘Scratch2Win’ campaign for BBM users in South Africa. The campaign provides users with fun and engaging mobile scratch cards and the chance to win instant prizes like coupons, digital vouchers, mobile airtime, mobile data and mystery discounts from brands and retailers. Available in the BBM […]
Content marketing specialist Narrative has again scooped up the Best Corporate Website in the 2018 SA Publication Forum Awards for the Sanlam Reality website. This is the second year the website has received this prestigious accolade. “The key to the site’s success is the rich content experience it offers members,” says Narrative Content Director, Robyn […]
“An epic adventure between an old man and a loveable young boy, with a captivating storyline and the cutest baby rhino that will make you want to laugh and cry. It is a kickass visual comedy about villains that get outsmarted in the African bush. Come and experience this unforgettable journey on the big screen […]
The PRC (Publisher Research Council) and Nielsen launched the first ever fused dataset in South Africa at packed out launch events in Johannesburg and Cape Town. This new and comprehensive brand dataset is changing the face of research in this country while adapting to current consumer behaviour. According to Jonathon Wells, Senior VP at Nielsen […]
This Heritage Month, Toyota South Africa and its long-standing agency, FCB Joburg, have created a ‘beaded billboard’ with the help of KZN community-based NGO Woza Moya to celebrate the love Toyota Corolla owners feel every time they drive their cars and celebrate the Corolla heritage. In the Zulu culture, love letters are traditionally crafted out […]
Primedia Outdoor continues to boost its mall portfolio as the premium outdoor media provider collaborates with Dior on a month-campaign for the launch of its new perfume, JOY.Salome Viera, Visual Merchandiser of Dior believes this product launch will be evocative, “It is without a doubt that women find shopping and spending to be pleasurable, especially […]
The Fak’ugesi African Digital Innovation Festival enters its final and closing week from 24th – 29th September with a special focus on gaming and beats. With the theme of “Tap Your Afro Source Code”, this year celebrates technology, creativity and innovation from across the African continent. Dr Tegan Bristow, Fak’ugesi African Digital Innovation Festival director, […]
SCOPEN Africa, Partner Johanna McDowell, CEO of the Independent Agency Search & Selection (IAS) company will be attending the AdForum Global Summit 2018 taking place in Amsterdam from 25 – 28th September. The AdForum Worldwide Summit is a program for search consultants and global agencies. This unique and highly focused event gathers the leading agency […]