After an extensive pitch process, culminating in a final five agencies being shortlisted to present their strategic and creative visions for the brand, Boomtown has been awarded Wimpy’s above-the-line account. According to Wimpy’s Marketing Executive Jacques Cronje, Boomtown impressed with its no-nonsense hard-work ethos while retaining its authenticity and humility. “An excellent match with Wimpy,” […]
Account Moves
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TMI Media, a member of the Matrix Communications Group (Matrix Group), has been awarded the prestigious traditional media business for Sanlam and Santam after a hotly contested 5-month pitch process. TMI Media is one of the fastest growing, independently owned agencies in the country. It has been recognised as a leader by winning a number […]
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Through-the-line advertising agency Think Creative Africa has won the Inspired Education Group account following a multi-agency selection process. The agency stood head and shoulders above the rest and from September 2021 will handle all the design, marketing communication and traditional media buying requirements for all the Inspired Education Group schools in South Africa. The Inspired […]
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On the back of substantial new business won in Europe at the end of 2020, RAPT Creative has opened satellite offices in the United Kingdom (London) and Ukraine (Kiev). RAPT’s presence in Europe will be overseen by the agency’s Head of Strategy & Consumer insight, Genevieve van Vuuren, who is based in London. A strategic, […]
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IZEA Worldwide Inc, a charter member of the worldwide influencer marketing alliance offering access to over 3-billion global citizens to modern brand marketers, Influence+United, has partnered with Cape Town head-quartered agency, HaveYouHeard, to expand its footprint on the African continent. According to IZEA Chairman and Chief Executive Officer, Ted Murphy, Africa is a largely untapped […]
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Following a strategic and creative pitch, Lactalis SA has awarded its integrated marketing communications on its Parmalat, Melrose and President Cheese brands, excluding media planning and buying, to HelloFCB+. According to the dairy brand’s Marketing Executive, Karolina Laubscher, the Mother City agency was selected, not only because it addressed the brief very well, its ability […]
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McCann1886 was awarded several accounts in the last few weeks of 2020 and begins the new year on a high. The new clients include telecommunications operator and internet service provider, South African Digital Villages; tyre and battery supplier for cars and trucks, Tiger Wheel & Tyre; green technology company, REBA; and a number of new […]
