Independent strategic brand agency, Boomtown, has reached a significant milestone for its BAYEZA Graduate Internship Programme by marking its ten-year anniversary since the inception of the career-changing programme. Striving for the fine balance between empowering the youth and producing quality advertising creative to progress into the future, the graduate programme, ‘BAYEZA’ – meaning “they are […]
Agency News
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by Riezkah Allan, Media Strategist at The MediaShop Kitana wins, flawless victory… this memorable Mortal Kombat sound clip is a compilation that TikTok created for users to share their content, whether the user just had their nails done or had a make-up transformation, videos with this compilation yielded millions of views. Similarly, with the TikTok […]
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HaveYouHeard, founded 14 years ago as a word-of-mouth marketing specialist, has grown organically to become a full-service integrated communications agency and the engine room for a group of innovative, specialist creative communications businesses. Most recently, it has taken the remarkable step of creating in_Things, a product and service company that exists to identify and define […]
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By Lerato Senne, Insights Strategist at The MediaShop A few years ago, we were frightened by this statement and the impact that digital would have on print’s ‘market share’. As a Market Analyst working at one of the biggest print media houses at the time, this really startled me, and the death of AMPS added […]
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The Foschini Group’s (TFG) leading denim brand, Relay Jeans, has launched a new and exciting instore and digital campaign, dubbed Be Undefined. The campaign, which it conceptualised and executed with its partner agency RAPT Creative, is about empowering individuality and opening up the beauty of great denim to everyone. The campaign comes as the brand […]
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By Chris Botha, Group Managing Director at Park Advertising Every year when October comes around, I stand in shock and awe that it is that time of the year again! Another festive season of wrapping paper, Father Christmas’s and overflowing consumerism. I don’t know about you, but I actually cannot believe that we are in August […]
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Brand Inc., the creative sponsorship strategy and implementation agency within the HaveYouHeard Group of specialist creative communications businesses, has appointed Izak van der Walt as its Head of Sponsorships. Before joining the HaveYouHeard Group, Izak started his career in sponsorships on world-renowned properties such as Absa Cape Epic, Absa Currie Cup and Klein Karoo Kunstefees. […]