The Broadcast Research Council of South Africa (BRC) has officially unveiled and enacted updates to the Television Audience Measurement Survey (TAMS) universe estimates, leveraging insights from the recently conducted 2023 TV Establishment Survey (ES). According to Gary Whitaker, CEO of the BRC, “The 2023 ES reveals significant shifts in South Africa’s TV viewing landscape compared […]
Continue readingMore TagMonth: January 2024
The ACA Welcomes Gillian Rightford, Ensuring Smooth Transition Following Former CEO’s Departure
The Association for Communication and Advertising (ACA) announces that Ms. Mathe Okaba, who served as Chief Executive Officer for over 5 years, stepped down from her role in December 2023. The Board assures stakeholders that a smooth transition is underway, and in this regard, has appointed Gillian Rightford as Interim Executive Director on a fixed-term […]
Continue readingMore TagVML South Africa Announces New Chief People Officer
VML South Africa has announced Unati Moalusi as their new Chief People Officer. She moves across from her current CPO role at Wunderman Thompson to helm the People portfolio in the newly merged business. Not a traditional HR practitioner, Unati holds a master’s degree in counselling psychology with an additional specialisation in industrial and organisational […]
Continue readingMore TagThe MRF hosts top-line data from the latest MAPS webinar
The Marketing Research Foundation’s (MRF) is looking forward to connecting with the marketing and advertising industry at their upcoming webinar on Thursday, 01 February 2024, to provide general top-line data from the latest MAPS™ (Marketing All Product Survey) data that was released in December 2023. “The three continuous years of data, from July 2020 to June […]
Continue readingMore TagWPP South Africa Comes Out the Closet with Unite SA and the Unite Awards
In a celebration of inclusion, representation and influence, WPP, the global network of advertising, media, marketing and communications agencies, takes a bold step towards greater inclusion and representation with the launch of WPP Unite SA. This new initiative is dedicated to uniting LGBTQIA+ individuals and taking responsibility for the role their creativity plays in shaping […]
Continue readingMore TagRAPT Creative makes stellar debut in SCOPEN’s 2023/24 AGENCY SCOPE
RAPT Creative has taken SCOPEN’s 2023/24 AGENCY SCOPE South Africa by storm to rank 4th on its Agency Performance Table, scoop up four 1st place or tied 1st place results, achieve a top 10 ranking in 9 out of the 11 categories SCOPEN deems most important to agency performance, and rank 7th on the Overall […]
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