As a local service that bears all the potential of your email and SMS campaigns, automating communications and making life easier for marketers, Everlytic is a perfect partner for the 2019 Nedbank Integrated Marketing Conference. For a conference that aims to strip away the fluff in marketing by focusing on what’s important – the bottom […]
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Woodlands Dairy encourages people to “clean up your hood for good”
Woodlands Dairy and its First Choice brand are brands with purpose, and as part of the brand’s “the good movement”, it is using it’s approach to do encourage people to “clean up your hood for good”. An initative concepted by Boomtown for Woodlands Dairy and First Choice, it will initally roll out a ‘clean up […]
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On trimming your dog’s nails, heart rate monitors and captivating advertising
Craig Wallis, Business Unit Manager at The MediaShop We are all aware of the fact that we get bombarded with hundreds of advertisements every day courtesy of our exposure to numerous media. Just this morning I was on Pinterest reading a post on, “How to trim your dog’s nails.” (Yup, a real first world issue). […]
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From coins to cards to apps – loyalty in business takes on a new form
Both e-commerce and bricks & mortar companies are exploring various channels to not only retain current customers but attract new business. The retail market has become so competitive that loyalty and reward programmes are widespread and are adapted to suit current market conditions. These programmes are now much more than a mere once-off merit or […]
Continue readingMore Tag16 days of activism, 16 stories of hope
16 Days of Activism Against Gender-Based Violence, an international campaign to challenge violence against women and children, launched on 25 November 2018 and runs until 10 December. To mark this year’s campaign, Missing Children South Africa (MCSA) will share a positive story every day for the 16 days with its #16Survivors for #16DaysOfActivism campaign. The […]
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Time For South Africans To Go Mal For New ‘Wear It Forward’ Campaign
Making a difference to needy South Africans through creativity? You’ve got to be crazy. More accurately, you’ve got to be MAL. Just ask Mike Schalit, co-founder of ad agency Net#work BBDO , now co-steering it’s non-profit MAL Foundation into exciting new waters, as it embarks on a new range of madcap projects designed to plough […]
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‘You People’ are all the same, says Nando’s
“You people” is a phrase often used by South Africans when describing people who are different to them. It’s a phrase that goes hand in hand with an unconscious bias. It’s used in jest, as a slight and even in outright confrontation – and many South Africans are likely to have used the phrase at […]
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Shaping creative business minds for the fourth industrial revolution
With smart technologies disrupting industries and changing the way we see and experience the world, the future workplace looks very different to the past. The Fourth Industrial Revolution, or ‘Industry 4.0’, is upon us, and the graduates of 2018 and beyond need to be prepared for what this new wave of change brings. According to […]
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Primedia Outdoor and Twizza gear up to hit the streets with 80 branded taxis
Primedia Outdoor has branded a large fleet of taxis for Twizza, a proudly South African soft drink company, to raise awareness for its ‘Summer Fo Sho’ competition and to provide a rich brand experience. Effective from November, this campaign is set to roll out on key commuter routes in four different provinces namely Western Cape, […]
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King James The Number One Digital Agency In SA, Africa And The Middle East
King James Digital has been ranked the number one digital agency and the King James Group the number one digital & interactive communication agency in South Africa, Africa and the Middle East for 2018 by the Loeries. And in doing so, took Sanlam to the top spot as the number one brand in the country […]
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