Global Out of Home Media has launched a number of initiatives in its drive toward reducing its carbon footprint and supporting its environmentally-responsible stance. Within this approach, the company recently unveiled the first of its solar-powered gantry billboards in Cameroon’s largest city and economic capital, Douala. The city is home to Central Africa’s largest port […]
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ProActive sets sights on SADC region with appointment of Andre de Lange
ProActive™ – a division of the Provantage Media Group – has appointed experienced sales professional Andre de Lange as its new Field Sales and SADC Manager. De Lange has a strong background in merchandising, particularly in emerging markets, and has previously held senior positions at Bromor Foods and Mondelez International, the American multinational confectionery, food […]
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Primedia Outdoor and Coca-Cola take creative execution to another level in Zambia
Primedia Outdoor continues to push boundaries in Sub-Saharan Africa after recently joining forces with soft drink giant, Coca-Cola, to install a 12 meter-high bottle in Lusaka, Zambia, as part of its strategy to drive innovation and create impact within the market. “Our ultimate intention is to dominate and break through the advertising clutter in Lusaka’s […]
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Ogilvy Africa names new Regional Creative Director in leadership changes
Ogilvy Africa, the most awarded creative agency in Africa, has named Brett Wild as its new Regional Creative Director. He takes over from Joao Espirito Santo, who is moving back to Portugal for a new assignment. In his new role, Brett will be expected to spearhead the Pan-African agency’s quest to deliver award-winning and effective […]
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Ethics and reputation in Africa: The driving force of decision making?
How important is ethics and reputation in Africa? Ethics and reputation play an important role in how we conduct ourselves, the jobs we choose and the company we keep. Ethical decision making has become paramount not only on a personal level, but also in a business and governmental capacity. The information age is here, and […]
Continue readingMore TagMedia relations expert APO Group experiences record growth in Africa and the Middle East and plans continued expansion for 2019
APO Group’s growth of 60% in 2018 reaffirms the company’s position at the forefront of media relations in Africa and the Middle East APO Group (https://www.APO-opa.com), the leading media relations consultancy and press release distribution service in Africa and the Middle East, delivered record growth of 60% in 2018, representing a turnover that has more than […]
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King James The Number One Digital Agency In SA, Africa And The Middle East
King James Digital has been ranked the number one digital agency and the King James Group the number one digital & interactive communication agency in South Africa, Africa and the Middle East for 2018 by the Loeries. And in doing so, took Sanlam to the top spot as the number one brand in the country […]
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Global OOH Media ramps up investment in Nigeria with upgrade to its Abuja roadside network.
Global Out of Home Media (Global), one of the largest African Out-of-Home media owners recently undertook a major refurbishment exercise of its holding in Abuja. The investment saw the media owner upgrading its entire network of 3mx6m and 7mx5m billboard sites across the city. Abuja is a well-planned city with a population of over 2 […]
Continue readingMore TagJCDecaux enters the Nigerian market
JCDecaux S.A. (Euronext Paris: DEC), the number one outdoor advertising company worldwide, has entered the Nigerian market in partnership with Grace Lake Partners (GLP), an indigenous investment and advisory firm based in Lagos, Nigeria, with a philosophy of creating shared value. JCDecaux will operate in the outdoor advertising industry in Nigeria through an exclusive partnership […]
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Global Out Of Home Media Secures Rights In Yaoundé, Cameroon
Global Out Of Home Media, which provides advertising solutions across Africa, continues to expand its footprint of quality sites following the renewal and extension of its contract with the Urban Community of Yaoundé, Cameroon. The contract which came into effect in September 2018 grants shared rights along the highly sought after 23km long Presidential Road […]
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