Andrew Dabbs, Digital Media Strategist at The MediaShop In the past few months many people may have read that Instagram and Facebook have been running trials in Canada and Australia respectively to hide the number of Likes, reactions and video views that are made to public posts. The intention is to rethink how users engage […]
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Kyle Lewis helps to brings Toya DeLazy’s ‘Afro Rave’ to life
When South Africa’s very own superstar Toya DeLazy asked Egg Films’ Kyle Lewis to take a break from directing commercials to help her bring ‘Afro Rave’ to the world, he happily obliged. The ‘Funani’ music video is somewhat of a comeback track for both Lewis and DeLazy, with Lewis back in the familiar music video […]
Continue readingMore TagSPARK Media hosts Michael Charton in #RWC forgotten Bokke vs New Zealand tales
#RWC2019 fever is in the air, and if you’re a rugby lover or history enthusiast, this one is for you. Join SPARK Media and master storyteller, Michael Charton, for a captivating tale about the forgotten Springbok tour of New Zealand more than 80 years ago. Taking place at the Bryanston Country Club mid-October, Michael’s story […]
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Third time lucky? 3回目のラッキー
Maggie Pronto, Media Strategist at The MediaShop Those who know me will be very surprised that I am writing about the Rugby World Cup – sport is not my “thing”, but when this topic came up I couldn’t just kick the idea into touch so I took up the challenge. This is the premier […]
Continue readingMore TagLebogang Rasethaba gives us a glimpse into modern soccer culture for the 2019 Shell Helix Ultra Cup
The new campaign for Wunderman by Egg Films’ Lebogang Rasethaba for the 2019 Shell Helix Ultra Cup is a vibrant glimpse into patriotic South African soccer culture, right in time for Heritage Month. The two spots making up the campaign bounce off of each other to play up to the rivalry between two giants of […]
Continue readingMore TagSay hello to Generation Alpha
Sean Sullivan – Business Unit Manager at The MediaShop Bracing and gearing our businesses for the onslaught of the future consumer is key to remaining relevant in the media industry and beyond. The new human is wired very differently and if we don’t comprehend their world, we will fail to connect with them. Generation Z […]
Continue readingMore TagHelloFCB+ creates endowment fund to honour Simon Nicholson, support skills development initiatives
HelloFCB+ has created an endowment fund to celebrate the life of one of its employees, Simon Nicholson, who passed away in 2018. According to Managing Director and foundation trustee, Robyn Campbell, Nicholson contributed greatly to the agency’s clients’ success and was an inspiration to everyone who worked with him. “Thoroughly professional and humble, Simon never […]
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The MediaShop dominates MOST Awards!
For the seventh time in the past ten years, The MediaShop Johannesburg has taken top honours at the annual MOST Awards. This year, The MediaShop Johannesburg was crowned Full Service Media Agency of the Year and overall Media Agency of the Year. “It is always humbling to be recognized by your industry peers and stakeholders. […]
Continue readingMore TagNew heroes brave the 4th Toyota Fortuner 4×4 Challenge
South African sports heroes once again do the unbelievable in a campaign created by FCB Joburg to promote the 4th edition of Toyota’s highly-successful Fortuner 4×4 Challenge. Launched in 2016, the Toyota Fortuner 4×4 Challenge matches four Toyota heroes with a member of the public as the pairs go head-to-head in a physically challenging two-day […]
Continue readingMore TagNew division of HaveYouHeard makes waves in broadcasting innovation
A new division created by full-service agency, HaveYouHeard, is innovating the broadcast media and branded content spaces. Called inBroadcast, it was created in response to the many different and cost-efficient opportunities that are emerging to challenge the traditional broadcasters’ role, from bespoke platforms built to amplify a single message through to brands themselves becoming broadcasters. […]
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