While the decision to invest or not will ultimately depend on brand alignment with the category, the high projected growth of esports streaming and sponsorship revenue in South Africa should not be ignored by local brands. Instead, they should explore the opportunity to invest in these avenues early, before the market is saturated with other […]
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The Creative Economy Is Important To Africa’s Growth
The Afrofuturistic theme for this year’s Vodacom Durban July is a big step in helping nurture the business of Art & Commerce in SA and on the continent. When Cannes Lion Award-winning Kenyan photographer, Osborne Macharia, undertook a shoot with SA fashion designers Laduma Ngxokolo of Maxhosa, Sindiso Khumalo and Rina Chunga of Ri.ch Factory […]
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Tribeca builds its client portfolio with The Great Yellow Brick Company
The Great Yellow Brick Company has appointed Tribeca Public Relations (Tribeca) to support its continued growth in South Africa, including the launch of the second LEGO® Certified Store later this year. The appointment follows Tribeca’s successful launch of South Africa’s first LEGO® Certified Store in Sandton City in July 2018. The new partnership will see […]
Continue readingMore TagMeropa named 2019 Africa Consultancy of the Year
Again ranked as one of the Top 250 global PR firms, Meropa Communications has been named the 2019 Africa Consultancy of the Year by influential industry watchdog, The Holmes Report. The accolade comes off the back of Meropa’s ranking – for the eighth consecutive year – as one the Top 250 global PR firms. It is […]
Continue readingMore TagCountdown To Launch: The Lucky Listener Radio Show A New Broadcast Innovation From Nfinity And Mediamark
The Nfinity Group, in partnership with Mediamark, is gearing up to launch episodes of The Lucky Listener Radio Show on Jacaranda FM and East Coast Radio to air seven days a week. “The show is an exciting and groundbreaking product partnership with radio trailblazers Mediamark, forging a new way of thinking to provide another level […]
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The Times of India launches innovate campaign to empower LGBTQ community
The Times of India (TOI), India’s iconic media house, launched the ‘Times Out & Proud’ initiative on International Day Against Homophobia (May 17) to carve out a mainstream space for members of the community who identify as LGBTQ to interact, share and collaborate with the entire Indian population. Created in collaboration with FCB Ulka, ‘Times […]
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HelloFCB+ and Netflorist say it with a Pencil
Newly formed Cape Town agency, HelloFCB+, has already landed its first piece of major silverware in the form of a Wood Pencil at this year’s annual D&AD Awards in London. The award was given in the Digital Marketing – Use of Trends & Tactical Marketing category for the Netflorist ‘Say it with a Cactus‘ campaign […]
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Ogilvy South Africa In Triple D&AD Win
Ogilvy South Africa wins again on the world stage, capturing three Pencils at the prestigious D&AD 2019 Awards. A global platform recognising creative excellence in advertising. The agency scored 2 Pencils for its collaboration between the Nelson Mandela Foundation and Philips South Africa, with the Shave To Remember Campaign. Winning a Graphite pencil for Direct […]
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FCB Joburg wins D&AD Pencil for Africa’s Travel Indaba
Hot on the heels of being part of the team praised by Tourism Minister Derek Hanekom for delivering the “best Africa’s Travel Indaba hosted yet”, FCB Joburg has received another accolade for its work on the account. This time, it’s a Wood Pencil from the D&AD Awards, which bestows the most prestigious awards in the […]
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Joe Public Awarded In Both British And Dutch Markets On The Same Night
Last night’s D&AD Awards in London ended with a bang as South Africa was ranked 9th among 45 countries, with a total of 15 prestigious Pencils awarded. Joe Public United couldn’t be prouder to have been the most awarded creative agency amongst their South African peers on the night scooping a Yellow Pencil (Gold), a […]
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