Chris Botha, Group Managing Director of Park Advertising Maria Ramos appointed CEO of Park Advertising Group (NOT REALLY…) A similar news headline recently caught my eye: “Maria Ramos tipped to head up Eskom unbundling”. WHAT? I naively thought to myself. A bank CEO is going to manage the unbundling of a state owned enterprise? What […]
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Kaizer Chiefs star in #Story6 in Toyota SA’s #ToyotaStoriesSA campaign
Soccer legends Kaizer Chiefs Football Club star in the latest chapter of Toyota South Africa’s #ToyotaStoriesSA campaign which pays homage to the marque’s numerous loyal fans. Driven by the charismatic Snooze, the purpose of #ToyotaStoriesSA is to continue to build brand love, and show the Toyota community how much they and their loyalty to the […]
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Have we forgotten the power of why?
Isla Prentis, Business Unit Manager at The MediaShop For those of you who have read The Hitchhikers Guide to The Galaxy … the answer to the Ultimate Question of Life, the Universe, and Everything is 42, as calculated by the supercomputer. There’s just one problem, a big problem – no one knows the question. This always makes […]
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Suzuki South Africa confirms Penquin as partner agency again
In a partnership that has already enjoyed an impressive 19 years together, Suzuki South Africa has once again affirmed Penquin, the full-service results-based communications agency, as its preferred supplier. Veronica Wainstein, Managing Director at Penquin says: “We are an agency that relies heavily on tangible results and measureable outcomes. During our 19 year partnership with […]
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Bona Magazine maintains upward circulation trend
On the back of the latest Audit Bureau of Circulation’s results, Caxton Magazines’ monthly family interest magazine, Bona is celebrating a further increase of a massive 10% on its Quarter One 2019 circulation figures. The growth of the magazine’s sales from 68 665 to 75 219 copies is on the back of another 13% increase on the […]
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Behind the Walled Gardens
Andrew Dabbs, Digital Media Strategist at The MediaShop Over the Easter period, I was fortunate enough to travel and see my 95 year old granny in the beautiful county of Sussex. Only there for a short stay and sticking to a 95 year old’s schedule, I grabbed a newspaper one morning with my cup of […]
Continue readingMore TagThe problem with creative freedom
By: David Limbert, Creative Services Head at Magnetic Storm The general belief is that great ideas happen when people are free to think and that creatives thrive in situations that grant permission to make mistakes. I don’t disagree with the sentiment, creatives like many, do thrive when uncertainty is minimised, and convention is applied responsibly, […]
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Pernod Ricard calls on Publicis Machine to shake things up in the Scotch whisky category
When Pernod Ricard, one of the largest distributors of leading premium spirits brands in South Africa decided to shake things up a little within the Scotch whisky category, it called on strategic and creative partner, Publicis Machine to take on the challenge – awarding its longstanding agency the iconic Chivas Regal whisky brand to manage. […]
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BRFC launches new and exciting campaign for OLX
‘Days of Our Economically Free Lives’ launches Following in the footsteps of a successful 2018 OLX campaign – ‘Set Yourself Economically Free’ featuring the People’s Side Bae – OLX now wants you to ‘Live Your Best Economically Free Life’. Black River FC (BRFC) has positioned OLX as the brand that helped consumers realize some of […]
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BCW Up For 5 In The Holmes Report Agencies Of The Year Awards!
BCW (Burson Cohn & Wolfe), a leading global communications agency, has been shortlisted for five Agencies of the Year (AOTY) SABRE Awards by the Holmes Report. For the 11th consecutive year, BCW Africa is amongst the Africa Consultancies of the Year finalists. BCW Africa won the award in 2009 – the inaugural year of the […]
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