The IIE’s Vega is excited to welcome students to its online campus! Vega, a brand of The Independent Institute of Education (The IIE), has launched two online IIE degrees, offering ambitious individuals the opportunity to pursue a rewarding career in strategic brand management and communication. Applications are open for The IIE Bachelor of Commerce in […]
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Nina Pfeiffer moves into directing at Tulips & Chimneys
And cracks Editor’s Pick on AdAge on her first attempt… Tulips and Chimneys’ executive producer Nina Pfeiffer moved into the director’s chair for the first time for Tales From Teacher, a back-to-school campaign for Fruits of the Loom that was featured on Adweek and selected as Editor’s Pick on AdAge. In each of the three […]
Continue readingMore TagCinemark Steps Up To Support The Cinema Medium
Cinemark today announced its support for “Feed Our Future,” a powerful new advertising campaign aimed at stirring global cinema audiences into action to tackle global hunger by supporting the United Nations World Food Programme (WFP), the world’s leading humanitarian organization fighting hunger worldwide. Starting today, the advertisement will air on Cinemark screens across South […]
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Consulta and Tribeca PR extend its partnership
Consulta, a managing consultancy that improves its clients’ business performance through scientific consultation and research, has appointed Tribeca Public Relations (Tribeca) as its strategic public relations partner. Consulta offers a diverse range of tools including the well-known South African Consumer Satisfaction Index (SA-csi), TISSE – The International Standard for Service Excellence, CCToolkit – a framework […]
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Does big data make us understand less?
Isla Prentis, Business Unit Manager at The MediaShop says that Big Data was pegged as a trend at the beginning of this year. For the sixth year in row. Something’s wrong with this picture. “Understanding is deeper than knowledge. There are many people who know you but very few understand you.” I came across this anonymous […]
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Outdoor Network Unveils Its Rotating Digital LED In Mbombela
All eyes are on Outdoor Network’s latest state-of-the-art rotating digital billboard site, which has just been unveiled along the R40, Madiba Drive in the heart of Mbombela (formerly Nelspruit). The roadside rotating billboard is assured high visibility on the main road in Mpumalanga’s bustling capital city. A vital business and tourism destination, Mbombela is also […]
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Progressive companies should turn CX into a competitive advantage
By Chantel Troskie, Customer Experience Senior Sales Manager at Oracle Today’s high-touch customers view their interactions with a brand, from social media and sales engagements to service and support encounters, as a single continuous conversation. As a result, decision makers need to understand that to use Customer Experience (CX) for competitive advantage, their customer-facing staff […]
Continue readingMore TagSPARK Media wins at Most 2018
SPARK Media has won the highly competitive newspaper category at The 2018 MOST Awards. “This has been a complete team effort and we’re extremely excited to have been declared the winners of the newspaper category,” says Gill Randall, Joint CEO of SPARK Media. “We’re extremely happy that our firm belief in revolutionary, evidence-based marketing principles […]
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Women playing larger role at SA’s oldest agency
The promotion of two extremely talented women to Executive Creative Directors and the appointment of three new Exco members – all of them women – at FCB Joburg has highlighted the commitment of South Africa’s oldest full-service marketing communication agency to ensuring women’s voices are not only heard, they are acted upon. The two new […]
Continue readingMore TagThe MediaShop wins Media Agency of the Year and Decade!
At this year’s tenth anniversary of The MOST Awards, The MediaShop was crowned the inaugural Media Agency of the Decade, Full Service Media Agency of the Year and Overall Media Agency of the Year. “The MediaShop’s 30th birthday year is turning out to be pretty incredible, this is really the perfect icing on the cake […]
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