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Nelson Mandela Bay advertising agency ups the ante, takes aim at metro’s high youth unemployment

Boomtown, an advertising and marketing communications agency based in Nelson Mandela Bay, has taken aim at the city’s high youth unemployment rates by more than doubling the intake for its graduate internship programme, Bayeza. After its experience with its first graphic design intern Pola Maneli in 2012, Boomtown has assisted 22 – or 2 or […]

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RAPT Creative charged with digital campaigns for 3 HEINEKEN SA brands

RAPT Creative, a young and innovative strategic and executional through-the-line agency, has been charged with creating digital campaigns for the world’s best-selling cider; arguably Namibia’s favourite export; and a mischievous new local brand. They are Strongbow Cider, Windhoek Beer and Fox Dry Cider respectively. All three brands are part of the HEINEKEN South Africa portfolio, […]

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SAFE assurance badge acknowledges Eskort’s unrivalled commitment to pork product quality

Eskort’s new quality assurance badge (attached) acknowledges the company’s unrivalled commitment to pork product quality in South Africa. The Eskort SAFE quality assurance badge was designed by the company’s communications partner, MetropolitanRepublic. It is playing an important role in Eskort’s brand refresh which launched in November last year. The rationale behind the refresh lies in […]

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Dan Berkowitz to judge on Grand Jury for the NYF Advertising Awards

HaveYouHeard Group Executive Creative Director, Dan Berkowitz, has been appointed as a judge for the 2021 New York Festivals Advertising Awards. Celebrating the exceptional and innovative content being created today, the New York Festivals runs six international awards competitions to honour and recognise the world’s best work across six different creative fields. They are the […]

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MetropolitanRepublic gives Eskort a brand refresh and celebrates a new visual language

Eskort has taken on a bold and colourful new look inspired by the country’s unique trading environments from the padstal on a lonely road winding past an isolated farm to the spaza squeezed in-between a cellphone repair shop and a hairdresser on a bustling square alongside a taxi rank. Under-pinning the heritage brand’s new look […]

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