Flow Communications has joined thenetworkone, the world’s largest and fastest-growing network of respected independent creative, media, public relations (PR) and marketing agencies. Joining thenetworkone is by invitation and Flow is only the third South African agency to receive this honour. The network, a practical alternative to a conventional multinational advertising and marketing communications agency network […]
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How to safeguard your online profile
Millions of South Africans have an online presence, and most eagerly start and end each day checking Facebook, Twitter and Instagram profiles. However, many do not keep in mind that, with the amount of personal information they post online, they need to safeguard themselves, as well as their family and friends. Although social media is […]
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Peel away the layers of big data for richer insights
Often considered a buzzword, big data can be described as the vast volume of structured and unstructured data which floods business daily. However, it is not the size of the data collection that counts, but rather what you choose to do with it that counts. So, one could deduce that in-depth analysis of big data […]
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Hive Digital Media announces management structure
Newly formed specialist digital media agency, Hive Digital Media, formerly the digital sales unit of SPARK Media, has announced the appointments of its Chief Revenue Officer (CRO) Parmeshan Moodliar, Chief Operations Officer (COO) Kristin Louw and Group Programmatic and Data Manager Ashleigh Footit. “It gives me great pleasure to announce changes in the management structure […]
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Converse Brings The Female Narrative To The Fore
In 2018, Converse in partnership with brand and communication agency, Joe Public, launched their ‘All The Stories Are True’ campaign. A series of long-format 90” films featuring trailblazing Kwaito group, Trompies, and well-known South African personality, J’Something, who shared their real-life ‘Chuck’ stories – based on the brand’s most famous sneaker. In 2019 Converse then […]
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Students get ‘Neon Runner’ game published on Google Play
Four second-year students from Vega (a brand of the Independent Institute of Education – The IIE) are well on their way to pursuing lucrative careers in the gaming world, after having their game, Neon Runner, successfully published on the Google Play store. Neon Runner is an endless runner game that becomes more challenging as it […]
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New Vodacom ad celebrates nation-building through digital education
In a significant move to showcase the social purpose of its business, Vodacom has launched a heartwarming television commercial emphasising the organisation’s commitment to building South Africa through digital education. The commercial features a grandmother telling her new granddaughter of the wonders life can deliver – and how new digital tools make them even better. The […]
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South African Brands Should Not Ignore Potential of Esports
While the decision to invest or not will ultimately depend on brand alignment with the category, the high projected growth of esports streaming and sponsorship revenue in South Africa should not be ignored by local brands. Instead, they should explore the opportunity to invest in these avenues early, before the market is saturated with other […]
Continue readingMore TagCountdown To Launch: The Lucky Listener Radio Show A New Broadcast Innovation From Nfinity And Mediamark
The Nfinity Group, in partnership with Mediamark, is gearing up to launch episodes of The Lucky Listener Radio Show on Jacaranda FM and East Coast Radio to air seven days a week. “The show is an exciting and groundbreaking product partnership with radio trailblazers Mediamark, forging a new way of thinking to provide another level […]
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The Times of India launches innovate campaign to empower LGBTQ community
The Times of India (TOI), India’s iconic media house, launched the ‘Times Out & Proud’ initiative on International Day Against Homophobia (May 17) to carve out a mainstream space for members of the community who identify as LGBTQ to interact, share and collaborate with the entire Indian population. Created in collaboration with FCB Ulka, ‘Times […]
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