South Africa’s ongoing education crisis, specifically access to schooling and learning material has been well publicised. Government has responded with subsidy offers, but simply providing financial aid does not solve the crisis that South Africa faces. Compounding the issue is the fact that universities are at capacity, with no new plans to build more facilities. […]
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The Huggies® Baby Marathon wins at the IAB Bookmark Awards 2018
The Huggies® Baby Marathon campaign recently won five awards at the 2018 IAB Bookmark Awards. The Bookmark Awards sets the benchmark for tech, digital and leading-edge innovation. The award-winning work also inspires and educates the industry about the power to build brands through creative and high impact digital executions that deliver measurable results. The Huggies® […]
Continue readingMore TagTLC and Hubble sign new advertisers
Primedia Unlimited’s indoor lifestyle advertising specialists TLC and Uber’s preferred in-vehicle entertainment partner, Hubble, have jointly signed advertising deals with Samsung, VISA and Nescafe Gold. “TLC has the exclusive rights to sell high viewability video on Hubble’s interactive touch screens in Uber vehicles,” says Greg Bruwer, TLC’s Managing Director. “It’s an ideal platform in which […]
Continue readingMore TagData driven audiences in brand safe environments
The way in which readers and users are engaging with publications has been, and is, changing. To stay ahead publishers must evolve and diversify their revenue streams or risk being left behind. The shift to a data-driven advertising world is in full swing and Caxton is at the forefront of digital innovation, ensuring consumer-insight-driven […]
Continue readingMore TagMeet the web banners revolutionising online display advertising: Dynamic Ads
Gone are the days of “spray and pray” in online advertising, holding thumbs that your scattered online banners are finding the eyeballs of the right audience. As strategic specialists, SPARK Media are excited to launch a ground-breaking new technology in online display advertising: Dynamic Ads – data-driven, innovative banners which allow for targeted ad customisation, […]
Continue readingMore TagFCB Africa, FCB Cape Town, Hellocomputer land 11 Bookmark Pixels for 5 clients
FCB Africa and its agencies – FCB Cape Town, FCB Joburg and Hellocomputer – landed 11 Pixels for five different clients at last night’s IAB Bookmark Awards, including a highly sought after Black Pixel. The IAB Bookmark Awards, an IAB SA initiative, rewards excellence in digital communication and recognises the powerful impact interactive has on […]
Continue readingMore TagSouth African startups need more angels
In his recent SONA address, President Cyril Ramaphosa placed significant emphasis on small business and entrepreneurship. It is no secret that this sector is one of the keys to South Africa’s economic freedom, but in reality, our startup ecosystem is still in its nascent stages. An improved investment landscape, more corporate commitment and grass roots […]
Continue readingMore TagNew Doors Open For SIMONSAYS With New Clients Signed Up – Dezign A Door
Leading local door manufacturer, Dezign A Door, has appointed SIMONSAYS communications to handle its full gambit of communication requirements, including traditional media relations, blogger activations, and digital marketing. A company that manufactures doors for any kind of cupboard – from kitchens, to bedrooms, bars, bathrooms and studies, as well as drawer fronts and more – […]
Continue readingMore TagGIBS’ Acumen magazine celebrates five years converting business thinking to business action
The University of Pretoria’s, Gordon Institute of Business Science (GIBS) in association with publisher Contact Media and Communications, is celebrating Acumen magazine’s 5th anniversary! Acumen magazine is the school’s business publication that serves as an influential platform connecting corporate South Africa with some of the country’s most dynamic business executives from various sectors of business […]
Continue readingMore TagTrend Tracker provides South Africa with bespoke trend data
Liquorish Ink has kicked the year off with the launch of their innovative Trends division, called Trend Tracker. Through Trend Tracker, brands can stop relying fully on Global Trends, which may not be relevant in an African context, and instead identify bespoke, local trends for their industries. As a company that focuses on building sustainable […]
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