This year’s Nedbank Integrated Marketing Council (IMC) Conference, taking place on the 15 September , again promises to be the showcase marketing event in Africa that draws thought leaders from all over the world to discuss “Marketing is Business©”. One of the IMC’s fundamental objectives is equipping the youth with the relevant skills and experience […]
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Tagger Media Expands into South Africa Via Partnership with Tribeez
Leading SaaS Solution Provider for Influencer Marketing Continues to Grow Globally with Strategic Regional Partners Tagger Media, the global technology leader making influencer marketing more intelligent, today announces its expansion into South Africa through an exclusive partnership with Tribeez, an influencer marketing and social intelligence agency based in Cape Town. The market for global influencer marketing […]
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MAPS®, the latest data, to be released on 31 July 2023
The Marketing Research Foundation’s (MRF) has announced that the latest iteration of MAPS (Marketing All Product Survey) data will be released on Monday, 31 July 2023. The media and advertising industry is invited to participate in a general release webinar on Thursday 3 August 2023. The July release will once again deliver insights into a […]
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The route to CEO via marketing
Doug Place is a man on a mission. As the current Chairperson of the Marketing Association of South Africa (MASA) and a leading marketer in SA, he is committed to ramping up professionalism in our marketing industry, and considering how marketing can be leveraged to build robust SA businesses. As well as MASA Chairperson, Doug […]
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At the forefront of the push for food transparency and protecting our children, the Healthy Living Alliance (HEALA) has launched an innovative campaign called ‘Think Inside the Box’ to draw attention to the harmful ingredients found in ultra-processed foods. HEALA wants to make sure people understand why it’s important for government regulations to require businesses […]
Continue readingMore TagMRF to release the latest MAPS data end of July 2023
After February’s milestone release of MAPS (Marketing All Product Survey) data, the Marketing Research Foundation’s (MRF) has announced that the latest MAPS data will be released at the end of July 2023. This data will encompass consumer information gathered from January to December 2022, enabling a unique opportunity for a comprehensive comparison between two complete […]
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RAPT Creative’s CEO Garreth van Vuuren makes it to the top at the 2023 M&G’s 200 Young South Africans
The coveted Mail & Guardian’s top 200 Young South Africans for 2023 has been unveiled, and making it to the list is RAPT Creative’s CEO and Founder, Garreth van Vuuren, who trailblazed his way in the Business Category. Recognising those who champion the cause of improving South Africa’s economy and contributing towards its growth despite […]
Continue readingMore TagIMC teams with global CMO Council to further marketing leader prowess and performance in Africa
The Integrated Marketing Council (IMC) of South Africa has announced it will partner with the global CMO Council to extend the relevance, content and reach of its upcoming Nedbank IMC Conference to be staged live and virtually on September 15 from Johannesburg. The Chief Marketing Officer (CMO) Council, established in 2001, is a peer-powered network […]
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Is your relationship with your client or agency a match made in heaven? Or do you find yourselves at opposite ends of the table, fretting about how you’ll ever align? The cornerstone of successful marketing undoubtedly lies in the healthy connection between these cardinal points. But secretly, many of us struggle to find that perfect […]
Continue readingMore TagSouth African Marketing Industry Alliance announces Second WFA Global Diversity, Equity & Inclusion (DEI) Census
Marketing and advertising professionals from around the world are being asked to share their views on the state of diversity, equity and inclusion (DEI) in the industry by participating in the second Global DEI Census in marketing. South Africa – often considered a global pacesetter in DEI following the country’s transition to democracy in 1994 […]
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