The Three Apples That Changed Our World

By: Murray Legg, Co-Founder of Webfluential Three iconic apples have profoundly shaped human behaviour over the centuries. It began with Eve’s fateful bite, symbolising our innate temptation for social status. Then came Newton’s apple, revealing the gravitational forces that exist between objects and people. Finally, there was Steve Jobs’ Apple, putting a powerful handheld window […]

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Enhancing the E-commerce User Experience in Africa – The proof is in the profit

By Rogan Jansen Founding Partner and Creative Director, DashDigital Rogan Jansen, Founding Partner and Creative Director, DashDigital unpacks the critical nature of user experience in terms of e-commerce and how a well-thought-out and designed online store drives consumer affinity and business success. According to Rand Merchant Bank, the value of e-commerce transactions in South Africa […]

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