HelloFCB+ and the City of Cape Town tell South African men to lead by example in a provocative campaign against gender-based violence.

The campaign, titled “Boys Do What Men Teach Them”, takes a hard look at the realities around the normalisation of gender-based violence through men’s perceived “innocent” and “victimless” actions (such as locker room talk, rape jokes, and the objectification of women) and by not speaking out against it when they see these things happen. Three […]

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HelloFCB+’s 67 minutes of creativity

Each year, on Thursday 18 July, many South Africans spent 67 minutes giving back in honour of Nelson Mandela Day. The human connections agency and HelloFCB+ decided to do things a little differently, giving back the only way creatives know how, with a brainstorming session. The brainstorm was to help Friends of Vista Nova, a […]

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HelloFCB+ creates endowment fund to honour Simon Nicholson, support skills development initiatives

HelloFCB+ has created an endowment fund to celebrate the life of one of its employees, Simon Nicholson, who passed away in 2018. According to Managing Director and foundation trustee, Robyn Campbell, Nicholson contributed greatly to the agency’s clients’ success and was an inspiration to everyone who worked with him. “Thoroughly professional and humble, Simon never […]

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Sir Fruit appoints HelloFCB+

  Sir Fruit, the national juicing and distribution company well known for its quirky take on everything, has appointed HelloFCB+ as its through-the-line agency. Started in 2005, the company produces and distributes everything from cold-pressed juices to smoothies, made spectacular as a result of their partnership with tastemakers during the production process. Commenting on the […]

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HelloFCB+ establishes creative technologist position, appoints Brendan Arries

To further augment its creative product and reduce the inherent divide between creativity and technology, HelloFCB+ has established a creative technologist position and appointed Brendan Arries to the role. As Creative Technologist at the Cape Town-based agency, Arries’ key task will be partnering with the creative and strategic teams to deliver digitally-led solutions and consumer […]

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