DUKE has recently added to its heavyweight staff complement with the appointment of Pieter Janse Van Rensburg as Design Director. No stranger to the industry, Janse Van Rensburg most recently held the position of Design Director at Brand Union. Prior to that he honed his skills at Saatchi & Saatchi where he took over […]
May 2018
Monthly Archives
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by Journo 0 Comments
How to get the best out of Radio Advertising: from both a messaging and a media strategy perspective by Margie Knap, Senior Strategist at The MediaShop Let’s face it; traditional media is here to stay. TV will always be part of our daily lives. It’s the wind down medium in the evening and the escapism […]
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Some of a brand’s best advocates are its staff. A brand’s internal team knows their service or product inside out; they understand the company’s ethos, its values and messaging. With this in mind, Nfinity, the media innovation hub housing several platform-agnostic marketing and eventing offerings under its roof, has launched theIntern-ship, a company focused on […]
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Annicia Manyaapelo has been appointed Integrated Executive Business Director on the South African Tourism account at FCB Joburg. A graduate of GIBS Business School and both the AAA School of Advertising and Vega Brand Communications School, where she studied communications, media and brand management, Manyaapelo joined the agency after several years as a successful luxury […]
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It’s the era of living in fear of saying the wrong thing at the wrong time. So be prepared The history of reputational damage is littered with the debris of bad choices, poorly worded tweets and terrible articles. It’s a field smothered in words that have come from statements, letters, Facebook posts and emails. Social […]
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Collaborating with your competitors might have been counter-intuitive years ago, but today it’s a necessity for a successful business. Apart from the slight — though significant — differences between the definitions of collaboration, cooperation and coordination, what is really happening between clients and agencies in terms of agency collaboration? Are agencies collaborating often? And what does […]
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Scepticism abounds when it comes to business purpose and whether this has the potential to create real value for businesses in the long-term. Anyone and everyone from the advertising and marketing, brand, and business world is invited to join the discussion around whether business purpose is a fad or the thing that will propel us […]
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Following the success of last year’s event Ads24s hosted its second “Food for Thought” at Hyde Park recently, in what is becoming much-anticipated annual fodder for the media industry’s top minds. For Ads24 the aim of the event is to challenge innovative thought among media professionals and to continue to inspire excellence in the industry, […]
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A young copywriter from FCB Joburg has just landed the gig of her lifetime (to date) – Yenani Madikwa has been selected as FCB Global’s second-annual Cannes FCBsocialEYE and receives an all-expenses paid trip to attend Cannes 2018 next month (June). As FCBsocialEYE, Madikwa will attend key talks, workshops, events, award shows and whatever other […]
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kulula.com in partnership with Breadline Africa, The National Lottery Commission and Shine Literacy have joined forces to give the gift of literacy by donating a container library to Welwitschia Primary School in Delft. Across South Africa there are over 16 000 under resourced primary schools that provide adequate library facilities to libraries. The Partnership between […]