Ads24 welcomes the appointment of Gayle Edmunds as the Strategic Projects Editor of its new Content Hub. Edmunds brings her enthusiasm and broad experience in the journalism industry to this exciting position, having worked most recently at City Press, a publication she served for more than 14 years. Edmund’s started out on the subs desk […]
The spread of misinformation, political spin and fabrications have been around for as long as humanity has had the means to circulate these views, from the time of soapbox orators to the early printing press. However, the ease at which this kind of information is disseminated has taken on a particular voracity in the age […]
Why do we need to understand buyer behaviour? As marketers, advertisers and brand growth specialists, we are all in the business of building brands, looking for opportunities to talk to potential buyers or product users by geographic area and potentially influence behaviour. This works best when we understand what makes consumers tick. CEO of SPARK […]
In an exciting first for South African digital advertising, industry leading publishers Caxton, Media24, TisoBlackStar, The Daily Maverick and TheSouthAfrican have collectively established a partnership with Australian video company, Oovvuu, and have now launched a new and inventory-rich Video Private Marketplace. Digital consumers continue to show a strong preference for accessible and engaging online video […]
Opera, one of the world’s major browser developers, and leader in AI driven digital content delivery and discovery, presented its State of Mobile Web 2019 report today, giving a detailed insight into the African digital landscape. Key findings from the report include: Nine out of ten people in South Africa use their mobile browser every […]
After six years at the helm of the creative department of FCB Joburg, joint CCO Jonathan Deeb has announced his resignation. Jonathan is looking to pursue new, possibly global, opportunities. Making the announcement to staff today (Friday June 7), Group CEO, Brett Morris, said: “Jonathan has a unique ability to pursue creative excellence balanced with […]
Bonang’s film to showcase at the 21ST South African International Documentary Festival Having just been awarded the coveted Award for Inspiration & Influence at the Global Social Awards in Prague last week, Bonang Matheba will be debuting her first film, the award winning, Public Figure, at the 21st Encounters South African International Documentary Festival, taking […]
