The Association for Communication and Advertising (ACA) has announced that the 2020 Effie Awards South Africa summit and gala event have been postponed and will now take place on 7th and 8th October 2020, respectively. In response to the continuing developments of the Coronavirus (COVID-19) pandemic in South Africa, and following recent announcements from the […]
Announcement from Caxton Local Media C.E.O., Jaco Koekemoer, “There will be quite a few necessary changes to the business.” They key amendments that will affect national advertisers are as follows: No insert advertising will be accepted. Certain publications will not publish – list to be provided asap. Bi-weekly publications, reduced to once a week. Some […]
Caxton and the COVID-19 coronavirus After the presidential speech on Sunday 15 March 2020, the lives of all South Africans changed with immediate effect. Businesses faced serious challenges overnight and, like all of you, Caxton swiftly had to implement emergency regulations to make sure operations were not affected. Managing Director of Caxton Printers and Caxton […]
The results from international ad attention technology research company Lumen Research on Caxton local papers and lifestyle magazines are definitive. Mike Follett, Managing Director at Lumen Research said that “Attention matters because it is hard to remember things that you haven’t looked at. Attention is a scarce resource but extremely valuable as it links closely […]
The Association for Communication and Advertising (ACA) has opened the call for entries for the 2020 Effie Awards South Africa. This is the first time that the globally recognised Effie Awards for effectiveness in marketing communications are being held on South African soil. South African agencies, clients, media partners, start-ups and more are invited to […]
At the end of last year, SPARK Media released its first media and advertising industry focused Get It magazine, modelled on the current popular localised national magazines. Containing profiles of successful captains of the industry, social pages, suggested reading material for progressive marketers, competitions and a round-up of SPARK Media news, the publication offers […]
Spectrum, Caxton’s exciting new locally produced video-on-demand platform, has been successfully launched across 73 Caxton-owned local news websites. Spectrum aims to provide relevant content to connected individuals, on a hyper local level; ensuring that South African advertising spend stays within our borders and funds locally produced programming and journalism. Spectrum’s stats already prove that the […]
