Coca-Cola has been reestablishing its OOH presence in the metro township and rural arena on an impressive scale this year. A national holding has been built up and promotes the brand’s iconic nature to strengthen Coca-Cola’s connection with South Africa’s LSM B & C consumers. This article takes a closer look at what Coca-Cola has […]
Garstfontein Road, Tshwane, is the latest recipient of one of Outdoor Network’s state-of-the art 3×6 LED digital rotating billboards. Positioned at the heart of one of the business centres of the city of Tshwane, it is just a stone’s throw from newly renovated Menlyn Mall, which is one of the largest malls in Africa and […]
MMAP, has been announced the winner of the Media Sales Consultants at the MOST Awards 2017, for the second year running. The annual MOST Awards, now in its ninth year, took place last night (14 September 2017) at The Wanderers Club, Illovo in Johannesburg. While the crowd of media industry leaders certainly enjoyed the opportunity […]
Maintaining positive business growth in today’s economy is a tough call for any business, even more so in a competitive category like the out of home industry. Relativ Media, a dynamic out of home media business that offers marketers opportunities in prime locations, celebrates its second birthday this month as Relativ Media. MD Brett Tucker […]
Peter Kohlöffel, National Sales Manager: Golf Ads™, says a surprisingly wide variety of brands reach their target markets on golf courses – and marketers should not miss an opportunity to engage. A round of golf is still one of South Africa’s most popular pastimes – and we boast the largest number of golfing facilities in […]
As part of The MediaShop’s ongoing engagements with media owners and partners, the agency is hosting an Out of Home (OOH) workshop on Thursday 7 September at the Bryanston Country Club. Specifically, the purpose of this workshop is to interact with SMMEs within the Out of Home sector to discuss the state of the OOH […]
Transit Ads™ has implemented a campaign for African Extracts that sees the brand showcased on MyCiTi buses travelling on major routes within the greater Cape Town area. Transit Ads™ has exclusive advertising rights to MyCiTi buses in Cape Town, providing a golden opportunity for brands wanting to stand out within this bustling major city. […]
