Now that was dramatic! OK, maybe I should change the header to “Radio as we know it is dying” says Marino Sigalas from The MediaShop. That’s because just like when the internet crawled out of a nerd’s basement and slowly ate newspapers and magazines, replacing them with online news services, blogs, Twitter and a thousand Russian […]
Belinda Kayton, Media Strategist at The MediaShop looks at the differences between Xers and Millennials and highlights quite a few differences I often get asked “Who is Gen X?” and “What is the difference between a Millennial and a Gen X?” I find that there is a lot of confusion as to which generation is […]
In support of breast cancer awareness, Sovereign Foods has rolled out an in-store and on-pack awareness campaign on its Country Range to encourage people to not be chicken and check ‘em. A proactive concept created by Boomtown for Sovereign Foods, the campaign is a CSI drive where the popular food brand will donate R2 per […]
Two Ogilvy campaigns – Huggies ‘The World’s First Baby Marathon’ and Carling Black Label #NoExcuse – have added 4 Gold AMASA Awards to their extensive list of laurels. The 2018 AMASA (Advertising Media Association of South Africa) Awards celebrate excellence in media planning, innovation and creative media ideas. The winners were announced in Sandton this […]
AMASA (the Advertising and Media Association of South Africa) is delighted to announce that Kaya FM will sponsor the Roger Garlick Grand Prix for the AMASA Awards 2018, for a third consecutive year. “The Roger Garlick Award is the pinnacle of our accolades and is awarded annually to the overall Campaign of the Year,” […]
By Victor Koaho, Business Unit Manager, The MediaShop I remember growing up on the dusty streets of the Vaal as a radio addict who used to love listening to Radio Bop. Radio Bop had some of the coolest voices on radio, and was broadcast out of the then Bophuthatswana. I could only catch Radio Bop […]
The Rhythm Sessions consisting of Edgar Mfaba (Edsoul) and Hlalefang Nomganga (Fang DaRhythm) are excited to announce the launch of their ‘House of Love’ premier event.The duo, well known for their radio show ‘Sound Supreme’ on Kaya FM, have been steadily building up their brand and fan base over the years, with them really making their mark as stand out […]
