HaveYouHeard launches activations division

In a bid to deliver high-quality consumer interactions that don’t blow its clients’ budgets, HaveYouHeard, the communication agency specialising in uncovering unique insights that facilitate the creation of innovative ideas, has established an activations division. Headed by Victoria Gabler, the division is able to deliver on a brand’s promotional staffing, in-store and on- and off-trade […]

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MOST celebrates even more amazing sponsors

With the annual awards just around the corner most of the MOST sponsorship opportunities have already been signed, sealed and sold. The annual event, which takes place on 10 September 2019 at The Wanderers Club in Illovo, Johannesburg provides an annual opportunity for the media industry to network and build relationships. “Forging excellent relationships and […]

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Old Mutual, HaveYouHeard launch cornerstone of revamped sponsorship strategy

Old Mutual and its newly appointed strategic implementation partner, HaveYouHeard, have launched one of the cornerstones of the financial services company’s revamped sponsorship strategy – an impactful collaboration across music with aspiring artists and established industry experts. Musicians, singers and aspiring artists will participate in a series of events intended to share knowledge that could […]

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Digital marketing in a third world country

Makgotso Sekete, Media Strategist at The MediaShop As a third world country, traditional media is our main method of communication with radio, television and OOH the highest consumed mediums across various markets in South Africa. But digital is growing at a rapid rate and is enabling huge brand integrations. Digital marketing has brought consumers closer […]

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