Latest Industry News
A royal scoop for rooi rose!
Caxton Magazine’s rooi rose, the number one Afrikaans monthly magazine in the country, has secured a royal scoop second to none. Her Serene Highness Princess Charlène of Monaco is gracing the June 2018 cover of rooi rose magazine. The Princess’s sister-in-law, Chantell Wittstock, contacted the magazine’s deputy editor, Hannelie Diedericks, in the beginning of the... Continue reading→
Rohan Reddy appointed as Head of Creative at FCB Connect
Rohan Reddy has been appointed as Head of Creative at FCB Connect with responsibility for curating the creative product of the group’s affiliate agencies on the continent, particularly for clients and brands with a global footprint or a presence in markets across Africa. Highly respected as both a leader and a creative, Reddy has 25... Continue reading→
Hellocomputer Partners With Umuzi To Address Programmer Shortage, Drive Transformation
To address the chronic shortage of programmers and drive transformation, FCB Africa’s digital agency, Hellocomputer, has partnered with Umuzi to establish a Creative Programmer Learnership. Based on the premise that the closer the training environment matches that of future employers, the more likely its learners are to succeed and excel, Umuzi offers free one-year Learnerships... Continue reading→
DUKE’s YPO Africa campaign drives membership on African continent
YPO is the premier leadership organisation for chief executives in the world. With over 25, 000 members in over 130 countries across all industries and businesses, it is a global network that creates powerful connections to foster business and personal growth. Reserved for the highest performers, these chief executives must be leaders of businesses with... Continue reading→
Top SA creatives sit top of the table at Cannes Lions 2018
It’s that time of the year when world’s best creatives come together. This year marks the 64th edition of the Cannes Lions International Festival of Creativity, and for seven top advertising-industry executives based in South Africa, excitement is mounting for when they judge the best creative work in the world. Cinemark, in its role as... Continue reading→
Bonga Sibisi appointed Broll Account Manager for Mall Ads
Bonga Sibisi has been appointed Mall Ads™ Account Manager for the Broll portfolio, managing the NON-GLA Broll team across the country. Sibisi comes with a strong agency background, having cut his teeth in brand consulting, corporate communications and entrepreneurial ventures. These skills were honed during his time at Intergroup Brand Consulting, PR Worx and Blue... Continue reading→
Magnetic Storm takes part in the most beautiful race
Magnetic Storm is delighted to have been a part of South Africa’s most beautiful road Race, and the largest all female road running race this weekend: the SPAR Women’s Challenge 2018.For over a decade, Magnetic Storm has partnered with SPAR as its preferred event supplier, to ensure it hosts an event that celebrates women and... Continue reading→
ProActive’s Permanent Brand Ambassadors a win for Brands
In an age where social media and advertising clutter creates excessive noise within the marketing sphere, consumers still seek face to face interaction when making a purchase decision in store. This is where highly skilled, approachable, presentable and well-trained Brand Ambassadors enter the picture. ProActive™ provides brands and companies with permanent Brand Ambassadors that are... Continue reading→
The relevance of Ads24 titles to local consumers
From the early days of its origins Afrikaans has been an expressive and dynamic language that has adapted to suit its needs and times. The first smatterings of Afrikaans were developed as early as 1595 when Dutch and Khoi-Khoin traders assimilated a mutually understandable lingo to conduct business. From those beginnings, Afrikaans has grown into... Continue reading→
The winning Business Insider and Fin24 combination gives advertisers access to 4.5 million targeted users
Fin24 and Business Insider have taken the first and second spots (respectively) within the Financial Sector in South Africa according to Effective Measure’s released April 2018 results. Fin24 showed 2 291 054 Unique Browsers (UB’s) across web, mobile web and app combined, and a massive 15 595 000 Page Views (PV’s). Business Insider showed 1 523 398... Continue reading→