Latest Industry News
IAS appoints Hlamazi Mabunda as Project Manager and Consultant
The Independent Agency Search & Selection Company (IAS) is pleased to announce the appointment of Hlamazi Mabunda as its project manager and consultant. Hlamazi graduated from the AAA School of Advertising with a Diploma in Integrated marketing communications and a specialization in business management more than six years ago. Her first job as an intern... Continue reading→
Year-end events – should you bother?
It’s that time of year, just past the half past mark, where the inevitable question arises at the boardroom table: “What are we going to do for our year end event this year?” Blank stares and exasperated sighs follow, rooted in a belief that it doesn’t really matter what we do, it’ll be the same outcome... Continue reading→
FCB Africa Appoints Group Chief Account Leadership Officer
FCB Africa has appointed Romaine Mackenzie to a new portfolio within the FCB Africa group of agencies. As Group Chief Account Leadership Officer, Mackenzie will be responsible for working closely with all group companies to entrench the goals and ambition for account leadership across FCB Africa’s business. Mackenzie joined FCB 15 years ago and is... Continue reading→
Research Fusion soon to be a reality in South Africa
The ‘Holy Grail’ of media research will soon become reality in the form of Fusion, offering multiple hub and donor studies. The Publisher Research Council (PRC) and Nielsen recently held an industry workshop to discuss exactly how Fusion works and all its possible survey options. The days of one dimensional AMPS numbers are long gone... Continue reading→
Digital Africa Exhibition and Beats Bloc Party among exceptional highlights of 2017 Fak’ugesi Festival
From 6 to 16 September, the Fak’ugesi African Digital Innovation Festival is back in Johannesburg to celebrate technology, creativity, collaboration and innovation from across the African continent. The highly anticipated 2017 festival will officially open with the launch of the Fak’ugesi Digital Africa Exhibition on 8 September and close with the Festival Finale – Fak’ugesi... Continue reading→
Vega students selected as semi-finalists in Adobe Design Achievers Awards
The Adobe Design Achievers Awards (AADA), one of the largest print and digital design student competitions in the world, has selected four student teams from Vega, an educational brand of The Independent Institute of Education (The IIE), to go through to the AADA 2017 semi-finals. “The AADAs offer young designers the opportunity to launch their... Continue reading→
24.com leads the way with multiple digital publishing properties ranking #1
Effective Measure’s mid-year audience data results* have been released and 24.com has far out-performed its competitors. 24.com brands top six of the fourteen categories, and take second place in a further two. The results show News24 as the top news website for the first half of 2017. The platform clocked a total of 6613960... Continue reading→
Brands & Politics: Make A Stand
However, the brand is also speaking out in other countries where it has established a presence, like the United Kingdom. According to Hannah Robbins, Project Executive, Kantar Added Value, in a cultural climate where refugees and immigrants are often persecuted and shamed, Nando’s came out in support of employing immigrants. Through the hashtag #EveryoneIsWelcome, they... Continue reading→
Women have come a long way but a lot more still needs to be done
Women have made significant inroads into the world of commerce, but a lot still needs to be done to put them on par with their male counterparts. There is no denying that women in South Africa have come a long way. Since the dawn of democracy, women have made significant advancements in business and politics,... Continue reading→
Keshia Patchiappen: Intern to CEO
In an industry where a mere 3% of directorship is held by women, Keshia Patchiappen is paving the way for women of colour with her dynamic, strategic approach to the realm of digital marketing and communications. Keshia has experienced a stellar career trajectory, rising from an intern to CEO through 11 years of experience across... Continue reading→