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Broadcast media measurement through collaborative transparency

The Broadcast Research Council of South Africa (BRC) has confirmed a comprehensive update to its television and radio audience measurement programs, reaffirming its commitment to producing valid, reliable, and stable data that reflects the evolving South African broadcast media landscape. “The media industry in South Africa has long relied on world-class research as the foundation […]

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Printing SA partners with DWYPD

The printing industry in South Africa is evolving, contributing R60 billion per annum to the economy. Contrary to the belief that print is dying, the sector is thriving with new innovations such as 3D printing and sustainable practices. Printing SA, representing the interests of the printing, packaging, and signage industries, has a rich history of […]

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WPP champions inclusive creativity at inaugural Unite South Africa Awards during Pride Month

WPP last month celebrated the power of inclusive creativity at the inaugural Unite South Africa Awards, recognising the best LGBTQIA+ affirming work from WPP agencies in South Africa over the past three years. Presented in partnership with Mamba Online and The Other Foundation, the awards were spearheaded by WPP Unite, the company’s global LGBTQIA+ community, championing inclusion and […]

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The World’s Most Effective Marketers are announced

Effie Worldwide has today announced the 2023 Effie Index® (effieindex.com), the 13th annual ranking of the companies behind the world’s most effective marketing initiatives. FMCG/CPG, fast food and beverage companies dominated this year’s rankings, with 3 out of the Top 5 Most Effective Brands being QSRs. AB InBev and McDonald’s demonstrate their dedication to effectiveness […]

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