Latest Industry News
Grow with empathy
I’ve gathered my thoughts on the second theme that emerged for me from the #INBOUND17 conference. This theme seemed to carry itself throughout the conference and spoke around businesses, culture and brands, and so it made me start thinking about brands that do this well in the South African market. Now I am sure you... Continue reading→
Outdoor Network expands its network with new solar-powered Lanseria site
As a growing airport that is strategically important to Gauteng, Lanseria International Airport provides an ideal location to showcase premium-quality brands to an ever-increasing number of passengers (and a large number of VIPs). The airport recently introduced a SLOW lounge for its more discerning upper LSM passengers and is currently in the process of constructing... Continue reading→
Dan Mace starts something for Hunter’s
Egg Films’ Dan Mace directed 140BBDO’s new Start Refreshed Hunter’s ad, a celebration of the doers rather than the dreamers. “The script really resonated with me because as a young director, I’m still starting something,” says Dan, who hasn’t had time to dream since hitting the ground running at Egg in May. “I treated this one like... Continue reading→
MullenLowe SA extends its PR tentacle
MullenLowe South Africa, with its characteristic ‘Challenger Octopus’ marque, has strengthened its full-service offering in South Africa by adding an insightful and flexible public relations tentacle to its hyperbundled approach. The creatively led agency announces its formal partnership with long standing boutique public relations agency Twiga Communications, founded by Franco D’Onofrio and Veruska De Vita.... Continue reading→
NSBC announces South African Small Business Award winners for 2017
Acknowledging the innovation, grit and determination shown by all to build a better South Africa While the South African economy is subdued, there are many small and medium (SME) businesses working tirelessly to succeed, grow and positively impact the struggling business landscape. In an effort to motivate and grow the SME sector, The National Small... Continue reading→
Make Ads24 a part of your perfect Sunday
The perfect Sunday can mean many things to many people. It could be a braai with family and friends; an opportunity to explore the countryside in a 4X4; a new mountain bike trail to blaze; a race to run; or simply an opportunity to relax on the sofa with cappuccino and your favourite Sunday paper.... Continue reading→
Promise 1st in SA for dedication to BEE
Promise has been voted by clients as the leading agency in South Africa for commitment to Black Economic Empowerment and Transformation. The extensive findings of the latest SCOPEN Agency Scope review have revealed numerous first positions for the agency as measured by the country’s leading marketers. In total more than 219 CMO’s were interviewed... Continue reading→
TRANSIT.TV creates exposure for Daily Kick App
As part of its launch, the new, ground-breaking Daily Kick app has partnered with Transit.TV™. The Daily Kick app brings its users stories from Daily Sun, Soccer Laduma, Kickoff and thousands of other local and international news and sports sites. Users can choose their interests and the best breaking news and sports will come... Continue reading→
Boomtown’s creative for Bronx Woman’s spring/summer 2017 campaign launches
Building on its autumn/winter campaign for Bronx Woman, Boomtown’s creative for the popular footwear brand’s spring/summer collection has gone live. Building on the It’s so me! concept seen last season, the creative is more vibrant and will be seen in stores nationwide, in print, online and through the public relations communications. Briefed to grow the... Continue reading→
Vega invests R3 million in the next generation of industry decision makers
Building an inclusive creative industry starts with a good education, ensuring young people are empowered to hold their own in the working world and sustain successful careers in the future. Vega, a brand of The Independent Institute of Education (The IIE), supports transformation in South Africa’s brand communication fields with bursary programmes and annual events,... Continue reading→