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Digital marketing agency Spitfire wins international Inbound Marketing award

  It’s no secret that consumers are doing everything they can to avoid as many ads as possible. This ad avoidance, while hampering the traditional advertising efforts of marketers, has led to a relatively new tactic – Inbound Marketing.  Recognising exceptional success in this area, Hubspot has named Spitfire Inbound Marketing with the grand prize... Continue reading

Media Maven Phil Molefe inducted into the SABA hall of fame

Executive Director of immedia and broadcasting stalwart, Mr Phil Molefe, was inducted to the Hall of Fame of the Southern African Broadcasting Association (SABA) in Windhoek, Namibia on Thursday, 28th September, 2017. This follows the week-long General Assembly of broadcasters from the SADC countries, including commercial private stations and business associates. A renowned journalist and... Continue reading

Seed Academy making strides in the development of female entrepreneurs

  WDB Seed Fund continues to creatively address funding scarcity At a time when South Africa faces a number of significant economic challenges from slow growth to high unemployment, creating suitable funding opportunities for entrepreneurs and small businesses has never been more important. “The question of funding is not just about entrepreneurs getting the support... Continue reading

New Afropolitan magazine editor, Kojo Baffoe, waxes lyrical about being at the helm of his first Afropolitan issue.

Kojo Baffoe is a media specialist, lifestyle trend-setter, content architect, radio DJ, and now the editor of the Afropolitan magazine. Here he talks about his new position and his outlook on and for the brand. “The Afropolitan is not just a magazine, it’s a brand that exists beyond printed pages,” says Baffoe. “It is a... Continue reading

Save the children pioneers digital engagements tool in Africa

Johannesburg – Leading children’s rights organisation, Save the Children South Africa, is setting out to raise the bar in digital engagement in South Africa. To achieve its ambitious goals, the organisation has partnered with Sprout Performance and iKineo to enhance its supporter engagement process. The charity is hoping that a variety of tactics, such as... Continue reading

Judges announced for AMASA Awards 2017

All entries are in for this year’s AMASA Awards and we are absolutely delighted with the exceptionally high standard of this year’s entries. AMASA Awards celebrate successful innovative ‘all round’ media campaigns focused on work that observes innovation, executions, trends and strategy within the media and advertising industry between 1 July 2016 and 30 June... Continue reading

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