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Primedia Unlimited’s Bionic rewarded by Facebook

     Facebook Marketing Partners has identified Bionic, powered in sub-Sahara by Primedia Unlimited, as its 2017 Innovation Spotlight Award winner in the Omnichannel: Online and Offline Sales category.  The awards call for the year’s most exciting new technologies built on Facebook’s Application Programming Interface (API) to solve marketing challenges. “Bionic is a platform designed to manage and... Continue reading

Brand Union develops Johannesburg Philharmonic Orchestra’s new brand identity

By Mathew Weiss: Managing Director of Brand Union Africa As I sat there enjoying Olga Kern’s virtuoso rendition of Tchaikovsky’s Piano Concerto No.1, I felt immensely proud to have contributed, in a small way, to the relaunch of the Johannesburg Philharmonic Orchestra (JPO). Brand Union, the company I lead, had developed the new brand identity.  The... Continue reading

Platinum Seed partners with Brightplan

San Francisco-based Brightplan has appointed leading South African digital creative consultancy Platinum Seed as its digital partner, preferring the local agency over others. The partnership will kick off with Platinum designing and developing the user-experience and user interface for BrightPlan’s launch website. They will also be responsible for developing a go-to-market strategy for the product,... Continue reading

The future of creative innovation and technology takes centre stage

With its bold and daring theme of ‘brave tech hearts beat as one’ the 2017 Fak’ugesi African Digital Innovation Festival will once again pioneer uniquely African technology and creativity in an electrifying ten-day programme, from 6 to 16 September, to showcase the power of innovative collaboration. This year’s festival once again promises a unique, fresh... Continue reading

See the animal behind the commodity

‘See the animal behind the commodity’ is the inspiration behind a new print campaign conceptualised by Artifact Advertising for their client, the Endangered Wildlife Trust (EWT), whose current focus is on the growing illegal trade in wildlife. EWT Communication and Brand Manager Belinda Glenn says the illegal trade in wildlife and wildlife products is thought... Continue reading

Jacaranda FM scoops Outdoor Media Silver Award at the 39th Annual Loeries

The ‘More Music You Love’ campaign was not only a winner amongst the Jacaranda FM listeners, it also earned its well-deserved place at the prestigious Loerie Awards that took place last weekend at the Durban International Convention Centre (ICC). This Jacaranda FM campaign, executed by Halo advertising, won Silver in the Outdoor Media category, adding... Continue reading

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