Latest Industry News
Marc du Plessis appointed Head of Publisher Council at IAB
Joint CEO of SPARK Media, Marc du Plessis has been announced as Head of the Publisher Council of the IAB. The Publisher Council represents its IAB publisher members in a wide range of interests including regulatory and audience measurement issues. “I’m really excited to get stuck into my new role within the IAB where I’ve... Continue reading→
Debonairs Pizza Calls On South Africans To ‘Un-Lamba’ Themselves
Upping the tempo and grabbing attention by featuring the energetic tune made famous in 1958 by Mexican-American musician Ritchie Valens, ‘La Bamba’, the commercial nevertheless has true South Africa appeal as it replaces the word ‘La Bamba’ with ‘Lambile’, which is Zulu for ‘hungry’. Listen here: https://www.youtube.com/watch?v=944FcvCllMc Just 30-seconds long, it urges all South Africans... Continue reading→
Supa Father’s day
Remember that guy who was your superhero thoughout childhood? Who knew the answer to all of life’s big questions? When did google replace him? This Father’s Day, Supa Quick is reminding us that Dad is still our superhero. Supa Quick briefed their agency, Artifact Advertising, to create a celebratory Father’s Day (June 18th), campaign this... Continue reading→
Clockwork Media wins African PR Consultancy of the Year
The annual EMEA SABRE Awards were held in London last night, a prestigious event that celebrates the best PR firms across Europe, the Middle East and Africa. Clockwork Media walked away with the African Consultancy of the Year Award, a massive feat for an independently owned agency. The Holmes Report 2017 EMEA PR Consultancies of... Continue reading→
SilverBridge committed to driving employee happiness
The SilverBridge Buying Happiness initiative that forms part of the insurance software services provider’s employee wellness programme is designed to improve their overall happiness by perpetuating the culture of giving within the organisation. “In 2015, I was watching a discussion on how money can buy happiness if it is spent on someone else. This was... Continue reading→
Abacuz launches new platform where au pairs keep their independence and parents keep their sanity
Abacus is a brand new platform developed to provide au pairs with the opportunity to connect with new families, without losing their independence. The platform uses the latest in technology to allow parents to find reliable and trustworthy au pairs, and track their children, no matter where they are. It is the ultimate... Continue reading→
It’s Squeaky Bum Time for South Africa
Jedd Cokayne, Business Unit Manager for The MediaShop Junk Status. Two words that evoke a generally negative emotional response in every adult South African, but what can brands do to stay ahead? It’s landed, just like that irritating aunt at family gatherings! You’ve tried your best to ignore it in the hope that she wouldn’t... Continue reading→
The digital marketing future is now
Written by Craig Munitz, MD CBR Marketing Solutions That digital marketing is a constantly evolving phenomenon is a given. It’s no longer changing monthly or weekly, but daily. And companies that are waiting for the next wave to break before venturing into these fast-moving waters will be left high and dry. Waiting for something new to... Continue reading→
Food24 on the hunt for South Africa’s hot, new‘Super Chef’.
Food24, Africa’s biggest food website, is searching for a new generation of super talented young chefs in their online culinary competition – NextGen. The competition takes place from March to September and challenges chefs-in-training from culinary schools across the country to submit recipes,accompanied by gorgeous photography or video. Each month has its own theme and... Continue reading→
South African sports fans go mobile
The IAB in partnership with Effective Measure recently polled their web and mobile publisher base to gain an understanding of their users online sports habits, and a total of 5900 users responded. “The poll has highlighted how considerably the consumption of sport has evolved and given how important sport is in South Africa it is... Continue reading→