Latest Industry News
Ten in a row for Engen: SA’s coolest Petroleum Brand
Engen has again been voted the “Coolest Petroleum Brand” in the Sunday Times Generation Next awards. This is the tenth consecutive year that South Africa’s youth have backed Engen, reaffirming the company’s uncontested brand leadership and market strength. With youth development playing a central role in Engen’s social investment and sponsorship initiatives, the company remains... Continue reading→
Essentials Magazine relaunches with renewed editorial focus
Caxton Magazines has announced that at the end of June this year, popular women’s monthly Essentials, will be sporting an updated look and renewed editorial focus. The magazine will be amplifying its home décor and personal health segments in line with the interests of its changing modern consumer. “The Essentials reader is an ambitious modern... Continue reading→
Ubiquitous DOOH
Craig Wallis, Business Unit Manager at The MediaShop In the Out of Home industry, I am always amazed at the vast number of media owners who place digital screens into a multiplicity of environments. There must be at least 70 players in this advertising industry with around half of them playing in the very visible... Continue reading→
State of Mobile Web 2019 for Africa
Opera, one of the world’s major browser developers, and leader in AI driven digital content delivery and discovery, presented its State of Mobile Web 2019 report today, giving a detailed insight into the African digital landscape. Key findings from the report include: Nine out of ten people in South Africa use their mobile browser every... Continue reading→
Primedia Outdoor Unveils South Africa’s Largest Airport Roadside Digital Billboard
With over 1000 square meters of roadside digital display already, Primedia Outdoor recently launched South Africa’s largest airport roadside digital billboard at King Shaka International Airport in KwaZulu-Natal. With the addition of this colossal 5m x 10m LED, Primedia Outdoor is strongly positioned as the leaders in Digital Out-of-Home. Airport advertising plays a pivotal role... Continue reading→
In-store must embrace digital disruption
By Gareth Smith, Digital Insights Partner of in-store advertising innovators Smart Media Digital transformation (or as many see it – disruption) has been a hot button topic across industry sectors in recent times. With almost 65% of surveyed global businesses stating they are positive about their ability to adapt to technological disruption in the next... Continue reading→
OrangeBlock manages the new look Whisky & Gin Live
Earlier this year, the new look Whisky & Gin Live awarded the full event management contract to OrangeBlock, the bespoke events business operating within The Nfinity Group of companies. This includes three Celebration events in Cape Town, Pretoria and Durban as well as the annual Festival, to be held at the Sandton Convention Centre in... Continue reading→
Ticket sales for the APEX 2019 events are open
The Association for Communication and Advertising (ACA) is pleased to announce that ticket sales have opened for the 2019 APEX awards events being held on Thursday 11th July, 2019. This year the events will be held at the impressive new The Venue At The Houghton Hotel. Tickets for the NeXt Level of Thinking Masterclass and... Continue reading→
Shipment of 300,000 children’s books a Boost for reading
Book donation to benefit thousands of children nationwide Children cannot learn to read, or love to read, if they do not have access to books and stories. That’s why the DG Murray Trust (DGMT) and FNB have teamed up with Books For Africa and logistics company DSV to get books into the hands of approximately... Continue reading→
Internal communications key to job satisfaction of South Africans
Ground-breaking research into the internal communications landscape in South Africa delivers much-needed data to help frame employee engagement strategies. Earlier this year New Media partnered with insights consultancy WhyFive, powered by BrandMapp, SA’s largest independent annual survey of economically active South African adults. The study unpacked the state of internal communications by asking key questions... Continue reading→