When Peri Friedman, Senior Designer at leading digital marketing company CBR Marketing, first encountered website design in his first job, he had never even opened an email – but he was soon captivated by the flexibility and challenges that the medium offered. That was about 20 years ago and Peri, equipped with a diploma in […]
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Giving a digital marketing company running shoes
Tamsyn Friedman has embraced the mantle of Group Marketing Manager for dynamic digital marketing specialist, CBR Marketing, having been part of the company’s strong organic growth for close on five years – and recognised the need for the marketing company to market itself. “It was a case of shoemaker’s children going barefoot,” explains Tamsyn. “We […]
Continue readingMore TagTime is Money – Stop wasting it on futile meetings
According to a survey of time use conducted by Stats SA, South Africans spend roughly 121 minutes per day participating in meetings, which amounts to over 10 hours a week – a quarter of the average 40 hour work week. This wouldn’t be a problem if all these hours spent in meetings were somewhat productive […]
Continue readingMore TagWomen entrepreneurs are slowly making an indelible mark within the digital sector
While the increasing adoption by consumers of various digital platforms as a means to interact and engage with brands in a more personalised way and has promoted exponential growth and competition within the digital sector, there is still a marked shortage of females in the local digital space. This is according to Deshnie Govender, Founder […]
Continue readingMore TagKing James II creates a short film for Siemens
HIM, HER and ME is a short film by Siemens. A purposeful shift away from corporate storytelling to create relatable human moments The film format has drama, comedy and the obligatory plot twist Some people don’t fully know what Siemens does. In reality, Siemens plays a big a part in our everyday life – from […]
Continue readingMore TagBoomtown’s latest creative winter custard campaign for First Choice
Launching on June 5th, the First Choice winter custard campaign created by Boomtown, is set to hit selected stores nationwide. Everything in life is better when you have someone else by your side, and the campaign uses lyrics from famous songs plays on this, and highlights how First Choice’s rich, creamy custard makes desserts taste […]
Continue readingMore TagGGi expands financial services and healthcare portfolio
Adding to its financial services experience, GGi has been appointed to manage all PR and social media for Debtsource, credit management specialists which manages the entire credit extension process designed to improve its clients’ liquidity and profitability. The agency has also been selected by Advanced Health, listed on the AltX of the JSE, the leading […]
Continue readingMore TagMarc du Plessis appointed Head of Publisher Council at IAB
Joint CEO of SPARK Media, Marc du Plessis has been announced as Head of the Publisher Council of the IAB. The Publisher Council represents its IAB publisher members in a wide range of interests including regulatory and audience measurement issues. “I’m really excited to get stuck into my new role within the IAB where I’ve […]
Continue readingMore TagFCB Joburg Celebrates SA’s Only Gold Pencil
FCB Joburg Joint Chief Creative Officer, Jonathan Deeb, added: “At FCB we believe it takes more than just a creative team to create a piece of magic. The other part of the equation is working with clients that are hungry for great work on their brands. Collectively, our constant pursuit is to create work that […]
Continue readingMore TagNew Marketing Manager for Mattel South Africa announced
Mr Andrea Ziella has been appointed as the Mattel South Africa Head of Marketing and Trade Marketing as of the beginning of May 2017. Ziella, former Senior Business Unit Manager (Infant & Pre-School) and Digital strategy at Mattel Italy, will be head of Trade, Marketing and Digital development for South Africa to boost the growth […]
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