The first African female commercial pilot in South Africa, Asnath Mahapa, has become the spokesperson for 2019’s Cell C Take a Girl Child to Work Day® campaign. This initiative is aimed at broadening young people’s horizons in South Africa, specifically teen girls, and helping them explore all of the career opportunities available. “Many of us […]
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Debonairs Pizza Reminds Fans To Take Advantage Of Its Free Delivery Service With New TVC Campaign
In a world where convenience comes at a price, South Africa’s leading quick service restaurant in the pizza category, Famous Brands’ Debonairs Pizza, is reminding fans to take advantage of its free delivery service with three punchy television commercials in a campaign called ‘Skaba Dom’. Intended to run over an extended period with different flighting […]
Continue readingMore TagSasol invokes iconic SA ad in latest campaign from FCB Joburg
Sasol Energy has invoked an iconic South African ad first flighted 27 years ago in its latest fuel campaign from FCB Joburg, coincidentally the agency responsible for the TVC when it was trading as Lindsay Smithers-FCB. Sasol ‘Super 100 Glug-Glug’ featuring a red Ferrari, Jack Russell and little boy playing in his bedroom, was […]
Continue readingMore TagJosephine Buys appointed CEO of PRC
The Publisher Research Council (PRC) is delighted to announce that Josephine Buys has been appointed as its CEO. Josephine has a diverse and passionate career history in publishing and marketing, most recently growing and transforming the IAB SA as its inaugural CEO. The PRC has been conducting pioneering studies in the publishing space since 2016. […]
Continue readingMore TagCNN International learns how African companies are learning Chinese etiquette
On CNN’s Marketplace Africa, host Eleni Giokos learns how African companies are being educated on Chinese business etiquette to get an edge over the competition and help close deals with Chinese investors. Throughout the programme Giokos speaks to a range of industry experts including Director of the Mandarin Training Centre, Lucia Hau-Yoon, and Managing Director […]
Continue readingMore TagIt pays to be emotional
by Pippa Scaife, Commercial Director, Emerging Brands, CNN International Commercial. I am a ‘feminist’. It’s a title that’s crept up on me over the last few years, as I’ve become increasingly impassioned about gender equality and increasingly frustrated by the constant barrage of news stories suggesting that we don’t yet have it. Once upon a […]
Continue readingMore TagOgilvy Emerges Triumphant At The 2019 SABRE Awards
Ogilvy has emerged triumphant in the global PR industry’s prestigious Sabre Awards for the Africa Region, with Ogilvy offices capturing 43% of all trophies awarded. Ogilvy won a total of 16 awards. The official awards ceremony will be held at the Kigali Serena Hotel in Kigali, Rwanda, on Thursday, 16 May. “The past two African […]
Continue readingMore TagSA INC: spreading South Africa’s good news
Spreading the good news is at the heart of SA INC., a new 20-part series set to air on local TV channels with the objective of changing the narrative in South Africa to highlight and celebrate the country’s successes and achievements. Running intermittently from this month for most of 2019 on eTV, SABC 2 and Business Day […]
Continue readingMore TagBCW Africa Takes Four Golds at the SABRES
BCW (Burson Cohn & Wolfe), a leading global communications agency, has scooped four Gold Awards and eight Certificates of Excellence at the 2019 African SABRE Awards. In addition, Blast BCW in Mauritius has been shortlisted for the Platinum ‘Best in Show’ SABRE Award, which recognises the best African campaign of the year. Robyn de Villiers, […]
Continue readingMore TagA Golden Night For Ogilvy At The 2019 IAB Bookmark Awards
Once again Ogilvy and its clients managed to lead the Bookmarks in the increasingly important categories of Mobile, CRM, Loyalty programmes, Gamification, Content Strategy, Online video and Social Media. The awards are an initiative by the IAB (Interactive Advertising Bureau of South Africa) to “celebrate excellence in digital” and acknowledge the impact digital campaigns can […]
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