Nicci Jones, Digital Media Strategist at The MediaShop looks at keeping rogue influencers in (legal) checkEverything around us is for sale, from the airwaves that we listen to, to the TV programmes that we watch – even movies on the big screen have products snuck into them to subliminally drive our brand preferences. Our social […]
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AMASA Award entries open
The Advertising and Media Association of South Africa (AMASA) has announced that entries for the 2018 AMASA AWARDS are now open and that an exciting new award, the AMASA AGENCY OF THE YEAR AWARD, has been added to the programme. The annual AMASA AWARDS celebrate excellence in media strategy, media planning and the creative and innovative use […]
Continue readingMore TagShield pushes boundaries, nominated for Newcomer and Campaign of the Year
Combining South Africa’s inherent love of soccer with a literal once in a lifetime opportunity – to train with international giants Chelsea Football Club, Shield has tailored a unique sponsorship property and been shortlisted for both Newcomer of the Year, and Campaign of the Year at this year’s Sports Sponsorship Awards. Gareth Marshall, Senior Brand […]
Continue readingMore TagEngen Pitch & Polish continues to advance entrepreneurs
Engen believes that entrepreneurship and an entrepreneurial culture are crucial to South Africa’s sustainable economic and social development. This is why the petroleum giant is again a proud partner and the headline sponsor of the 2018 Engen Pitch & Polish, powered by Raizcorp. It is the ninth year that Engen has sponsored Engen Pitch & […]
Continue readingMore TagCelebrating our sponsors for 10 years of MOST
With preparations now well under way for the 10th celebration of the MOST Awards, the event’s organisers are delighted to announce the addition of more sponsorships for the annual event, which takes place on 13 September 2018 at the Wanderers Club in Illovo, Johannesburg. KayaFM plays a pivotal role as a key sponsor of the […]
Continue readingMore TagProject Runway from Ola! Films
Project Runway sees SA’s aspiring fashion designers given a chance to compete for a big break into the industry. The fashion design contestants compete with one another in a five-week reality show on DSTV to create garments restricted by time, materials and theme. One by one they are eliminated until the few left standing prepare […]
Continue readingMore TagMerrell creating word of mouth marketing with the NFB Great Zuurberg Trail Run
Merrell understands how word of mouth marketing is the best form of social media, and it’s this understanding that has driven the brand’s decision to be the support sponsor for the NFB Great Zuurberg Trail Run (GZTRun) for the second year.Wanting to connect with trail enthusiasts, Merrell sees the GZTRun as a key event in […]
Continue readingMore TagWinners of the 2018 APEX awards announced
On the 16th July, the highly valued annual APEX events were held in Sandton, where the Association for Communication and Advertising (ACA) hosted the NeXt Level of Thinking Masterclass in the morning followed by the APEX Awards Ceremony in the evening. Marketing moguls and brand barons converged on the Sandton Convention Centre to attend the […]
Continue readingMore TagThis July, have fun making a difference ForQhubeka
July is traditionally a fundraising-focused month at Qhubeka Charity, but this year the organisation is making it even easier for people to support its bicycle programmes while having fun by launching ForQhubeka. “We picked the name because you can really do anything you like for Qhubeka,” says Qhubeka Executive Director Tsatsi Phaweni. “Over the years, […]
Continue readingMore TagTickets for MOST now on sale
Ticket sales for MOST Awards open on 25 June 2018 for what will be a bumper celebration as MOST celebrates its first decade on 13 September 2018 at The Wanderers Club in Illovo, Johannesburg. The overall goal of the MOST Awards is to inspire media owners and media agencies to improve the efficacy of their […]
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