Proving, once again, that creative talent transcends cultural and social boundaries, Egg Films’ Kyle Lewis has directed a fast-paced and edgy TVC that will air in China for BMW in that country. Created to appeal to upwardly-mobile Chinese professionals between 23 and 30 years of age, the 90-second ad, which has been cut-down to a […]
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black launches add-to-bill for Cell C contract customers
In a move aimed at improving customer convenience Cell C has introduced a new add-to-bill feature for its contract customers who subscribe to black. This means they will now have the option to add their content purchases to their monthly cellphone bill, including movie rentals, purchases, subscriptions and channel packages (live TV). Subscribers can enjoy […]
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The Super Bowl – the story you didn’t know
By: Richard Lord, Media & Operations Director, Meta Media So, the Super Bowl, the world’s biggest televised sporting event, was played this past Sunday with the New England Patriots winning a record equalling 6th title, beating the Los Angeles Rams 13-3 in the lowest scoring game in NFL history. This was Super Bowl LIII which, […]
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To compare or not to compare
Belinda Kayton, Media Strategist at The MediaShop says that comparative advertising isn’t rude, it could be brilliant! The ad wasn’t rude, obnoxious or over-the-top. It was actually really quite useful, asking: “Vehicle A has such n such brakes, Vehicle B does not – would you put your family at risk?” I sat up and took […]
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Venom is a comic-book movie cut from a different bolt of cloth
While it centres on a Marvel (anti-)hero, and it’s both peppered with witty dialogue and shot through with eye-popping action, it’s a good deal darker than a lot of other superhero films. Unlike Iron Man, Cap and Spidey, Venom isn’t interested in capturing villains – he’d rather just bite their heads off… literally. In spirit, […]
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Ridley Scott directs new ad for Turkish Airlines
Turkish Airlines has used three-time Academy Award nominee Ridley Scott to make their new “The Journey” television commercial aired for the first time during the first quarter of the Super Bowl this Sunday. This is Scott’s first commercial after an 18-year break. “I decided to go back and click-into advertising because I love the chase […]
Continue readingMore TagFree Data Promotion to Stream on black Extended Until June
Johannesburg, black is extending its free data promotion to stream content until the end of June. The free data can be accessed on any of Cell C’s prepaid or contract plans and can be used to browse, watch or download content on black. “We launched the free data promotion for black in May 2017 to […]
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BBC Brit To Live Broadcast The Brit Awards 2019
Award ceremony will exclusively broadcast on DStv channel 120 on Wednesday 20th February from 10pm CAT Nominations for The BRIT Awards 2019 include: Anne-Marie and Dua Lipa lead BRITs 2019 nominations with four each Calvin Harris, Little Mix, Rita Ora, Florence + The Machine, Drake, Ariana Grande, Camilla Cabello and Eminem have all been nominated for […]
Continue readingMore Tagblack to offer a new 7-day free trial to its top subscription package
Entertainment streaming service, black, will now offer newcomers to its service a 7 day free trial to Binge Elite, black’s most premium subscription package. Binge Elite gives subscribers full access to all content on the streaming service including series, music, movies, sports, kiddies programming, documentaries, over 60+ live TV channels and 8 FOX channels with […]
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New on black: Spike Lee Movie BlacKkKlansman is based on an Incredible True Story. Who knew?
You might have thought that Spike Lee’s new movie about a black police officer who goes undercover to infiltrate the white supremacist Ku Klux Klan is simply fiction. Well, surprise! It isn’t. ‘BlacKkKlansman’ is based on the true and remarkable life of Ron Stallworth – a black police officer and detective from Colorado who really […]
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