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This Is The Legend Of Big John

When you think of a legend, you think about the story of a person who defied the odds to achieve something extraordinary. But, you don’t always think about a tale of a person whose hunger inspired them to greatness … https://youtu.be/pBI_3vyUfdc The Big Johnä Top Deluxe meal from Chicken Licken® is a relatively well-known offering, […]

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Net#work BBDO scoops world’s best for branded content

Mercedes-Benz’s dramatic ‘Return to Chapman’s Peak’ film, which took motorist Christopher White back to the scene of his famous crash in an autonomous S-Class ( http://www.networkbbdo.co.za/portfolio/mercedes-benz-chapmans-peak/), has won one gold and two silver statues for local agency Net#work BBDO at the prestigious London International Awards (LIA).The film won the only gold statue awarded in branded content […]

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Toyota Adds TV To Aygo Mix

The new campaign for Toyota Aygo from long-standing marketing partner, FCB Joburg, adds television to the mix after historically relying on digital to communicate with the competitively priced car’s young and highly aspirational target market. Briefed by Toyota SA to ensure the Aygo is top-of-mind when it comes to making a first-time car choice, the […]

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