The new campaign for Wunderman by Egg Films’ Lebogang Rasethaba for the 2019 Shell Helix Ultra Cup is a vibrant glimpse into patriotic South African soccer culture, right in time for Heritage Month. The two spots making up the campaign bounce off of each other to play up to the rivalry between two giants of […]
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Egg Films’ Kyle Lewis creates a powerful manifesto for EWI
Egg Films’ Kyle Lewis was briefed by Hamburg-based agency, Jung von Matt, and Berlin-based production house, Tony Petersen Films, to direct a viral spot for German energy provider, EWI. The result is a virtual tapestry of energy-conscious youth, each representing a letter of the alphabet for the emotion that is most important to them. They’re […]
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Egg Films’ & One Show awardee creates nostalgic new TVC for Cadbury
Hot on the heels on a spate of accolades for his short film ‘Vuka’, including a merit certificate from the prestigious One Show, Egg Films’ Zwelethu Radebe has drawn on memories of his childhood to create a new TVC for Cadbury that will tug on South Africa’s heart strings. The hard-hitting ‘Vuka’, created for the […]
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Dani Hynes Directs South Africans ‘Making Strides’ For Johnnie Walker
Egg Films’ Dani Hynes and McCann 1886 have collaborated on a TVC unpinning a new campaign for Diageo brand Johnnie Walker that both commemorates and celebrates the ambition and determination of South Africans who have made it to the top of their fields. The creative directors at McCann 1886, Theo Egbers and John Withers, were […]
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Egg Films’ Kyle Lewis Shoots For BMW China
Proving, once again, that creative talent transcends cultural and social boundaries, Egg Films’ Kyle Lewis has directed a fast-paced and edgy TVC that will air in China for BMW in that country. Created to appeal to upwardly-mobile Chinese professionals between 23 and 30 years of age, the 90-second ad, which has been cut-down to a […]
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Egg Films’ Robin Adams Shoots For Distell
Working closely with Cape Town-based Singh&Sons for Distell, Robin Adams from Egg Films has directed ‘Perfect Blend’ to raise the profile of Viceroy in Kenya. Viceroy Global Brand Manager, Renato Santana, explained the brand’s positioning: “As the world constantly changes, so do our habits, and the way we connect with each other. That’s why Viceroy, […]
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Short Film From Egg Films’ Zwelethu Radebe For #BeTheMentor
Egg Films’ Zwelethu Radebe has directed Vuka, a short film raising awareness for #BeTheMentor, part of South African Breweries’ 18+ campaign to prevent underage drinking.Conceptualised by Joe Public United’s team of Executive Creative Director Roanna Williams, Creative Director Markus Botha, Art Director Shalisha Hira and Copywriter Haydn Corke under the guidance of Chief Creative Director […]
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Adrian de sa Garces launches ADSG
Director Adrian de sa Garces and producer Lisa Gardner have launched ADSG, a branded creative partnership that will be repped by Egg Films in South Africa and Nicholas Berglund in Europe. ADSG will maintain its own identity, while benefiting from Egg’s infrastructure and local agency relationships, similar to how Egg worked with Terence Neale as Humanoid. […]
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Zwelethu Radebe directs choose-your-own-ending Twitter series for Ford Fiesta
Egg Films’ Zwelethu Radebe directed The Independent State of Nandi, a choose-your-own-ending series of short films brought to Twitter from inside the all-new Ford Fiesta. Released every Monday and Thursday over four weeks across June and July 2018, the eight shorts captured Twitter’s imagination, with the first episode getting over 14 000 votes, 350 retweets, and nearly 2000 Likes, and […]
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20 South African fashion designers collaborate on new Castle Lite campaign
Egg Films’ Lebogang Rasethaba directed Money Calling, a new multi-format video which includes several TVCs and a music video featuring South African hip hop stars Nadia Nakai, Frank Casino and music producer Dellz. Money Calling is set in a mysterious, moody, cold world of high fashion, rituals, and a council of elders. The house is icy and futuristic […]
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