By Claire Herman, Media Operations Manager at The MediaShop For many years we have been hearing this – if you don’t keep up with digital advancements, you will be left behind, and the fall will be rapid and quite brutal! If it hasn’t happened already, how much longer can brands hold on before this becomes […]
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What’s up with data privacy in South Africa?
By Jarred Mailer-Lyons, Head of Digital at The MediaShop The paranoia is real and if you’re worried about your devices listening in to your conversations and tracking your every move then it’s time to disable, de-activate and delete… I was recently interviewed on East Coast Radio (ECR) about our phones tracking every move we make, […]
Continue readingMore TagDon’t give up
By: Colin Rampersadh, Business Unit Manager at The MediaShop Growing up I used to go to hospital twice a month on a Friday for epilepsy treatment at the young age of six. My Mum never missed my appointments and I was closely monitored by the doctors. Dr Muller used to tell my Mum to get […]
Continue readingMore TagDashni Vilakazi appointed Managing Director at The MediaShop Johannesburg
After a several months long stringent interviewing process, Chris Botha, Group Managing Director at Park Advertising has confirmed the appointment of Dashni Vilakazi as the new Managing Director for The MediaShop Johannesburg effective 1 July 2021. Dashni joins The MediaShop from her previous roles as GM of Marketing where she headed up Absa’s Investment, Wealth, […]
Continue readingMore TagWhen digital goes on a diet in 2022, we all win!
By: Herman Degener, Digital Media Strategist at The MediaShop Next year ushers in a watershed moment in the brief but ferocious life of the internet… 2022 marks the year where Google will sunset the third-party cookie! No, I’m not making a joke about a humble choc-chip cookie riding off into the sunset, I’m talking about […]
Continue readingMore TagSocial e-Commerce ramps up online sales
By Yvette Gengan, Digital Strategist at The MediaShop Covid-19 has been one of the main reasons for digital transformation across many markets, particularly in the e-commerce space. As a subset of e-commerce, social e-commerce has seen some gains since 2020 with digital media giants enhancing their shopping capabilities in the digital space. What do we […]
Continue readingMore TagSurprise! People Change
By: Louise Hefer, Business Unit Manager at The MediaShop My husband and I recently celebrated our 13-year wedding anniversary. We joked about how our relationship is entering the teenage phase and is officially in high school before somewhat nervously acknowledging that this is where things are going to get interesting. Reminiscing over the years, as […]
Continue readingMore TagAre media agencies limiting growth opportunities?
By Nadine Lerm, Media Strategist at The MediaShop The current organisational structure of most media agencies is quite flat, and by that, I mean that there are few levels between management and staff level employees. This organisational structure offers enormous opportunities for all staff members, especially when you are in the beginning of your career. […]
Continue readingMore TagThe fine art of giving a sh*t
By Jedd Cokayne, Business Unit Manager at The MediaShop The British and Irish Lions Tour has now been given the green light and will take place in South Africa! Sanity prevails…… I am in my element now that we are starting to get a steady flow of professional sports on the box – I end […]
Continue readingMore TagFor the love of convenience
By Megan Walker, Senior Media Strategist at The MediaShop Consumers want more, better, faster, cheaper and can we have it now please? These recurring themes are popping up more and more in everyday life. After fetching one child from school to drop off at an extra mural recently, he asked to grab something to eat […]
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