Shernese de Freitas has joined Tribeca Public Relations as an Account Executive, supporting the team that works on the agency’s Vega and Cathay Pacific accounts.
Shernese joined the public relations industry in 2015, having completed her internship at the SLOVO Centre of Excellence, and joins the company from her previous role as a public relations assistant. She has worked on brands as diverse as Unilever Food Solutions, Tsogo Sun and the South African Culinary Team.
“Our team has already benefitted significantly from Shernese’s passion for public relations, and her commitment to excellence in her daily tasks makes her an invaluable asset to our team,” says Roxanne Marais, Account Director at Tribeca.
Shernese holds a National Diploma in PR and Communications from the University of the Johannesburg.