We are an industry news website focused on the public relations, advertising, media and marketing fields. Contact us !

 

  • Caxton to continue publishing newspapers during the Covid-19 lockdown

    Announcement from Caxton Local Media C.E.O., Jaco Koekemoer, “There will be quite a few necessary changes to the business.” They key amendments that will affect national advertisers are as follows: No insert advertising will be accepted. Certain publications will not publish – list to be provided asap. Bi-weekly publications, reduced to once a week. Some […]

  • Ailing events industry urges corporates for assistance during Covid-19

    The South African event industry is reeling and unsure of its future as a result of the Covid-19 pandemic. While the marketing industry has a significant challenge on their hands, a small group of local entrepreneurs are pulling together to provide a solution. “Our local event industry is made up of bright minded entrepreneurs and […]

  • Caxton and the COVID-19 coronavirus protocols

    Caxton and the COVID-19 coronavirus After the presidential speech on Sunday 15 March 2020, the lives of all South Africans changed with immediate effect. Businesses faced serious challenges overnight and, like all of you, Caxton swiftly had to implement emergency regulations to make sure operations were not affected. Managing Director of Caxton Printers and Caxton […]

  • International eye tracking technology proves that Caxton print media delivers remarkable amounts of “Attentive Seconds” for Advertisers

    The results from international ad attention technology research company Lumen Research on Caxton local papers and lifestyle magazines are definitive. Mike Follett, Managing Director at Lumen Research said that “Attention matters because it is hard to remember things that you haven’t looked at. Attention is a scarce resource but extremely valuable as it links closely […]

  • Second HelloFCB+ campaign for CANSA excels

    ‘Don’t Fear The Finger’, a campaign created for CANSA by HelloFCB+ to encourage men to test for prostrate cancer, has excelled at this year’s IAB Bookmarks Awards. Setting the benchmark for tech, digital and leading-edge innovation in the marketing mix, the IAB Bookmarks Awards celebrated its 12th edition this year, but announced the winners via […]

  • The role of creativity post Covid-19

    by Rohan Reddy, the Executive Creative Director for the McCann Africa network The bad news At the time of writing this in Johannesburg, Covid-19, aka the Coronavirus, has infected more than 190 000 people globally and claimed over 7 500 lives. Just three months ago, most had never heard of ‘the Coronavirus’, but now it […]

  • #TwoBinsLifeWins campaign gives voice to India’s conservancy workers

    To encourage Indian citizens to adopt improved waste management practices, Tata Trusts, through its Mission Garima programme, has launched a campaign called #TwoBinsLifeWins. The campaign, devised by FCB Ulka, urges citizens to segregate waste at the source. Bringing to light the story of a child whose father has to segregate waste in sewers because citizens […]

  • COVID-19 and its potential effect on media in SA

    By Meta Media (contributors – Sandra Cross, Mercia Lampen, Richard Lord) Earlier this week President Ramaphosa declared COVID-19 a national state of disaster, and just like that the memes we have been laughing at for the last few weeks become less funny as the country is reminded of the seriousness of the situation. Schools are […]

  • Toyota repositions Corolla with new creative campaign from FCB Joburg

    For the launch of the brand-new Corolla and Corolla Quest models, Toyota South Africa is repositioning its iconic Corolla marque with a new creative platform. Created by FCB Joburg’s team of Executive Creative Director Tian van den Heever, Creative Director Julie Thorogood, Designer Heloise Byrne, Art Director Kursten Meyer and Copywriters Verona Meyer and Lucy […]

FEATURED VIDEO

  • Put a little F1 in your Tank
    Put a little F1 in your Tank
    The fast-paced and impactful TVC, conceptualised by FCB Cape Town
  • Toyota Hilux Kipling-Inspired Commercial
    Toyota Hilux Kipling-Inspired Commercial
  • Taste Never Goes Out Of Style
    Taste Never Goes Out Of Style
    Weylandts has launched its new advertising campaign for 2017
  • Award-Winning FCB is back in a new campaign for CANSA
    Award-Winning FCB is back in a new campaign for CANSA
    Currently airing in South Africa, “Back to Normal” features Jabu’s left testicle and Darryl’s right testicle.
  • TBWA Hunt Lascaris's new Nissan advert
    TBWA Hunt Lascaris's new Nissan advert
    TBWA Hunt Lascaris brings Nissan’s latest ICC Champions Trophy ad to life

 

Our Sponsors and Supporters