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  • MyToyota launches intelligence platform to keep Toyota drivers connected

    FCB Joburg has pulled together a 360° campaign to communicate Toyota South Africa’s innovative cloud-based Internet-connected intelligence platform aimed at providing in-mobility WiFi connected services. The campaign – created by Executive Creative Director Tian Van Den Heever; Designers Jonathan Wolberg, Janine Kleinschmidt and Tsholofelo Masiye; and Copywriter Paul Frade – comprises numerous elements including a […]

  • We need to like you – why client agency relationships matter

    Herman Degener, Digital Media Strategist at The MediaShop The other day I was attending the briefing of a highly sought after account. It’s a piece of business which I’m rather passionate about and have had the privilege of working on before. When the CMO was wrapping up his presentation, he said a few things about […]

  • Provantage Media Group consolidates operations into new head office

    Provantage Media Group (PMG) has seen substantial organic and acquisition growth over recent years rendering the well-known Head Office location on Republic Road to no longer be suitable for the leading Out of Home media company.  The group has consolidated all of its operations and divisions into a new 6,500m2 made-to-fit Head Office situated at […]

  • Golfers and luxury brands: a match made on the golf course

    Understanding what golfers want is the best way for brands to reach this highly desirable target market. Golf Ads™ Director Johan Scholtz reveals who plays golf in South Africa today, and how best to engage with these high-income individuals.  The golf course is still one of the best and safest places for South Africans to […]

  • Why Shoppa Shows induce trial and drive sales

    Since relaunching its popular Shoppa Show™ platform in 2018, ProActive™ has recommitted itself to driving real-time engagement among consumers, particularly those within the LSM 4-7 market. These highly entertaining shows do wonders for brands that want to reach consumers directly and change their buying behaviour. Digital marketing may expand the reach of a brand, but […]

  • HelloFCB+’s 67 minutes of creativity

    Each year, on Thursday 18 July, many South Africans spent 67 minutes giving back in honour of Nelson Mandela Day. The human connections agency and HelloFCB+ decided to do things a little differently, giving back the only way creatives know how, with a brainstorming session. The brainstorm was to help Friends of Vista Nova, a […]

  • Rugby World Cup 2019 Final viewership figures

    The TV viewership figures of the Rugby World Cup 2019, South Africa VS England are in. Margie Knap, Client Lead at Meta Media, examines top-line figures and a view of how everyone viewed this historical clash of the Rugby Titans. At least 48% of all TV viewing Adults 15+ were glued to their screens during […]

  • Nudging the media odds ever in your favour

    SPARK Media recently hosted Dr Carl Driesener, Senior Marketing Scientist from the Ehrenburg Bass Institute (EBI) to share his learnings on how marketers and brands can better target their customers for more effective bottom line results.   “We’ve learned so much about effective marketing over the years thanks to our association with EBI,” says SPARK […]

  • FCB Joburg’s new Debonairs Pizza TVC

    Debonairs Pizza, the 28-year-old proudly South African brand that is also the leading quick serve restaurant in the pizza market, is promoting their Khetha 5 offer five medium pizzas for just R249.90, with a new 30-second TVC and 20-second cut down from Nahana Communications Group agency, FCB Joburg. Conceived by Creative Director Greg Cameron, Art […]

  • Announcing Nahana Communications Group: An Innovative Offering Launched To Better Deliver For South Africa’s Advertising & Marketing Demands

    South Africa’s advertising and marketing communication industry has a new group of agencies, Nahana Communications Group. Bringing together digital specialist Hellocomputer; media agencies The MediaShop and Meta Media; content creator Fuelcontent; public relations consultancy Weber Shandwick and full-service agencies FCB Joburg, HelloFCB+ and McCann1886 as well as a socio-economic development arm, Nahana Foundation, Nahana Communications […]

FEATURED VIDEO

  • TBWA Hunt Lascaris's new Nissan advert
    TBWA Hunt Lascaris's new Nissan advert
    TBWA Hunt Lascaris brings Nissan’s latest ICC Champions Trophy ad to life
  • Toyota Hilux Kipling-Inspired Commercial
    Toyota Hilux Kipling-Inspired Commercial
  • Put a little F1 in your Tank
    Put a little F1 in your Tank
    The fast-paced and impactful TVC, conceptualised by FCB Cape Town
  • Taste Never Goes Out Of Style
    Taste Never Goes Out Of Style
    Weylandts has launched its new advertising campaign for 2017
  • Award-Winning FCB is back in a new campaign for CANSA
    Award-Winning FCB is back in a new campaign for CANSA
    Currently airing in South Africa, “Back to Normal” features Jabu’s left testicle and Darryl’s right testicle.

 

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