We are an industry news website focused on the public relations, advertising, media and marketing fields. Contact us !
-
RAPT Creative named as AdFocus’ Small Agency of the Year 2022
RAPT Creative, the agency that had only just opened its doors for business when Covid-19 struck in 2020, has been named as AdFocus’ Small Agency of the Year. The achievements earning RAPT the title include its tenacity during the 2020 and 2021 lockdowns which saw it grow revenue 100% year-on-year, and its impressive run of […]
-
Adspend – September 2022
The Top 10 South African September 2022 advertisers. Advertiser Sep-20 Advertiser Sep-21 Advertiser Sep-22 1 UNILEVER SA R153 687 468 UNILEVER SA R272 561 632 UNILEVER SA R233 360 772 2 SHOPRITE HOLDINGS LTD R118 850 145 SHOPRITE HOLDINGS LTD R157 622 005 SHOPRITE HOLDINGS LTD R167 405 053 3 CLIENTELE LIMITED R104 702 865 […]
-
The MediaShop trend alerts for 2023
As the last few weeks of 2022 wind down, or up, depending on your industry, it’s time to look to the trends of next year. The team from The MediaShop has identified a few key trends in the world of travel, beauty and marketing. Dashni Vilakazi, Managing Director at The MediaShop’s Johannesburg office, says that […]
-
Travel is back – with brands advertising at airports benefiting
Travel is back on the agenda for many, and this is good news for advertisers looking to attract customers at airports and keep them engaged. Brands that dominated the airport space pre-covid are demanding to own their iconic sites again. Ciska John, Advertising Manager at Airports Company South Africa (ACSA) says airport advertising enhances the […]
-
TCL Wins Two CES® 2023 Innovation Awards
TCL Electronics, one of the dominant players in the global TV industry and a leading consumer electronics company, is honoured to have won not one, but two CES® 2023 Innovation Awards for its TCL Mini LED 4K TV 75C935 and TCL Mini LED 4K TV 75C835 ( available in North America as 6-Series 75R655). Both […]
-
Hollard Changemaker – Creativity and a little good makes a big change
Insurance provider Hollard has launched a boldly creative OOH campaign while taking on a social purpose mission in partnership with billboard industry leaders Outdoor Network and Street Network (part of the Provantage Group). The Hollard ChangeMaker campaign calls on all South Africans to volunteer their time and effort to serve communities in need, aiming to […]
-
Coca-Cola launches new campaign in wake of retiring TaB
The Coca-Cola Company (TCCC) utilised a digital campaign to suggest consumers look to Coca-Cola No Sugar No Caffeine as their go-to cola when TaB retires from the shelves after nearly 60 years in December this year. The campaign was created by FCB Joburg, implemented on digital channels by Wunderman Thompson and amplified by a PR […]
-
Outdoor Network’s high-definition (HD) rotating digital site a first in Cape Town
Outdoor Network one of South Africa’s leading out of home (OOH) media owners is a step ahead of its competitors boasting its first digitised billboard in the Western Cape. The new, high-definition, rotating digital site is strategically located on Koeberg Road in Milnerton – a key traffic location. According to Outdoor Network’s General Manager Thulani […]
-
The MediaShop empowers from within
One of South Africa’s biggest media agency’s The MediaShop, has looked within its ranks to build up its mid to senior management teams. With three recent Business Unit Manager promotions, the agency is securing its future management and leadership teams. “We believe that offering our teams the best opportunities for personal and business growth offers […]
-
First Choice Custard launches second custard Soft Life campaign
First Choice Custard, produced by leading dairy manufacturer Woodlands Dairy, has launched its second The Soft Life campaign following its initial success, which led to significant growth in both sales and social media followers. Marilee Jansen van Nieuwenhuizen, Brand Manager at Woodlands Dairy and First Choice, says it was a no brainer to build on […]
FEATURED VIDEO
Our Sponsors and Supporters
-
A ‘clan’ of e-commerce businesses has created a new donations concept inspired by product giveaways on Instagram to raise funds for foundations and NGOs battling gender-based violence. Owner of The Hems and driver behind the initiative, Sarah Deeb, called the concept ‘Giveback Giveaways’ and brought together 11 other local lifestyle brands and one fashion/activism influencer […]
-
The South African interpretation of Toyota’s global campaign to mark its support for the Olympics and Paralympics taking place in Tokyo in 2020 is a celebration of the indomitable human spirit. Crafted by the experienced team of Brett Morris and Tian van den Heever at FCB Joburg, and beautifully shot by Kevin Fitzgerald of 03:07, […]
-
HelloFCB+ has created an endowment fund to celebrate the life of one of its employees, Simon Nicholson, who passed away in 2018. According to Managing Director and foundation trustee, Robyn Campbell, Nicholson contributed greatly to the agency’s clients’ success and was an inspiration to everyone who worked with him. “Thoroughly professional and humble, Simon never […]