After 21 years at Primedia Broadcasting, Andrew Cooper has joined the Relativ Media team to broaden his experience in the media and advertising field.
“I learnt a great deal during my tenure at Primedia, climbing through the sales ranks, building relationships with agencies and clients alike and I’m looking forward to growing those skills and relationships with the assistance of the team at Relative Media,” says Andrew.
“The Out of Home space is an entirely different ballgame to radio so I’m really looking forward to getting stuck in and growing my knowledge base with a very experienced and fantastic group of people. I took up this challenge because Brett Tucker and the team struck me as an extremely innovative business where the answer is never ‘no’. I’m really excited to see what the next few years hold.”
Relative Media MD Brett Tucker adds: “The team and I extend a huge welcome to Andrew, who is already proving to be a fantastic addition to the team. We’re very fortunate to be in a position where we can welcome new staff and to see our two year old business growing as steadily as it is.
We’ve been working hard to introduce various media offerings to our clients in the outdoor, digital out-of-home, mall, airport, and ambient space, including non-traditional offerings like student residence ownership, the Neighbourgoods Market, Spaza point of sale initiatives, the Putco bus network and a very exciting bike sharing platform that has just been launched, with more to come,” says Brett. “Our philosophy has always been about disrupting the out of home industry and that’s precisely the plan of action in the immediate future.”
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