‘Don’t Fear The Finger’, a campaign created for CANSA by HelloFCB+ to encourage men to test for prostrate cancer, has excelled at this year’s IAB Bookmarks Awards. Setting the benchmark for tech, digital and leading-edge innovation in the marketing mix, the IAB Bookmarks Awards celebrated its 12th edition this year, but announced the winners via […]
For the launch of the brand-new Corolla and Corolla Quest models, Toyota South Africa is repositioning its iconic Corolla marque with a new creative platform. Created by FCB Joburg’s team of Executive Creative Director Tian van den Heever, Creative Director Julie Thorogood, Designer Heloise Byrne, Art Director Kursten Meyer and Copywriters Verona Meyer and Lucy […]
Coca-Cola is leveraging its sponsorship of the English Premier League with an integrated campaign currently running in Nigeria, and created and implemented by the soft drink’s marketing partners on the continent including FCB, Isobar, Dentsu, Ogilvy Nigeria, Town Criers and R&B Public Relations. The company’s IMC Director, Monali Shah, tasked FCB to engage the myriad […]
The Mumbai Traffic Police in India finds an innovative solution to the honking problem in the city with some tech and typical Mumbai humour ~The campaign ‘Punishing Signal’ has been conceptualized by FCB Interface~ Mumbai is one of the noisiest cities in the world. And a lot of this noise can be traced back to […]
FCB Joburg and its client, Coca-Cola South Africa, were among the biggest winners at the 2019 edition of the Creative Circle Annual Awards. Their collaboration on the Phonetic Can campaign was the most awarded campaign on the night with two first places and two second places – firsts in the Out-of-Home and Integrated Campaign categories, […]
Debonairs Pizza, the country’s leading quick service restaurant in the pizza segment, has kicked off 2020 with a campaign from FCB Joburg promoting its popular Triple-Decker® offering. Briefed by Debonairs Pizza’s Marketing Executive Toni Joubert to target the 28-year-old brand’s predominantly youthful target market of single students or part-time workers under the age of 24 […]
‘The Life’, a concept created for Gumtree South Africa by Ogilvy Cape Town and directed by Egg Film’s newest recruit Robin Adams, takes a harmless jab at the current generation’s Insta-FOMO and offers Gumtree as a wallet-friendly solution. It’s getting harder and harder to be happy with what you’ve got when your timeline is filled […]
