The AI Expo Africa 2018 has invited Promise Group’s Director of Strategy and Digital, Verushen Reddy to be a speaker at their First Artificial Intelligence Expo set to take place at the Century Centre Conference Centre in Cape Town from the 9th – 11th September 2018. The two-day conference and exhibition will focus on […]
Continue readingMore TagMonth: August 2018
Are You Telling Me, Or Are You Selling Me?
Nicci Jones, Digital Media Strategist at The MediaShop looks at keeping rogue influencers in (legal) checkEverything around us is for sale, from the airwaves that we listen to, to the TV programmes that we watch – even movies on the big screen have products snuck into them to subliminally drive our brand preferences. Our social […]
Continue readingMore TagFANCAM returns for Currie Cup 2018 to win over more fans
FANCAM is coming back for a second Currie Cup season after it proved a big hit with fans last year, when the innovative technology was used during the tournament for the first time. Currie Cup partner, DirectAxis financial services, was delighted with the brand engagement as fans registered to view a 360-degree image of DHL […]
Continue readingMore TagSPARK Media once again hosts international marketing scientist!
SPARK Media, members of the Ehrenberg-Bass Institute (EBI) will be welcoming Dr Virginia Beal, Senior Marketing Scientist, to our shores next month. “We are really looking forward to this highly anticipated annual event,” says SPARK Media’s Joint CEO, Gill Randall. The topic for this year’s seminar is ‘Making Media Work for Brand Growth’. “Virginia will […]
Continue readingMore TagTribeca Public Relations appointed to launch Ritual Gym
Tribeca Public Relations (Tribeca) was appointed by Ritual Gym, an award-winning global gym franchise, to launch the first of its South African High Intensity Interval Training (HIIT) gym venues, with the goal of securing publicity in the country’s top-tier health, fitness and lifestyle publications to drive memberships. The Ritual Gym concept allows time-starved South Africans […]
Continue readingMore TagUnlocking new markets through digital innovation
African insurance providers who adopt a digital mindset can leverage innovative technologies to develop new business models and services that position them for growth. Kelly Preston, data analytics manager at SilverBridge, discusses the potential of the continent. “According to Deloitte, South Africa accounts for more than 80 percent of Africa’s total gross insurance premiums. So, […]
Continue readingMore Tag127 HOURS worth of binge watching with BBC
BBC Studios in Africa confirmed today that it has inked its first content deal with MultiChoice’s streaming services for an exclusive array of Arts and Culture content, set to inspire DStv Premium customers this spring. For those wanting to dust off those winter cobwebs and step into the new season feeling invigorated and informed on […]
Continue readingMore TagMagnetic Storm places the spotlight on Exporter of the Year 2018
As a silver sponsor of the Exporter of the Year, 2018 Awards, Magnetic Storm collaborated with Exporters Eastern Cape to make it an evening to remember. Providing the technical solution for the awards night, Magnetic Storm ensured everyone in attendance was able to share the moment winners were announced, to experience their stories and celebrate […]
Continue readingMore TagVega students walk away with eight Loeries at the 2018 awards
This past weekend saw a group of talented students from Vega, a brand of The Independent Institute of Education (The IIE), take home an impressive eight Loeries and the Instagram Instahack Award at the 40th annual Loerie Awards, which took place from 17 – 19 August 2018 at the Durban ICC. The student awards were […]
Continue readingMore TagSASKO celebrates Heritage Month with Mzansi bread
It’s a kief opportunity to share what makes local lekker Do you know your Kota from your Gatsby from your Bunny Chow? Most South Africans across the country can explain the difference and also what ingredients to pop inside to make them stand out and even more moreish than the next one. But success starts […]
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