Pernod Ricard South Africa Appoints Head of Communications

Pernod Ricard South Africa recently appointed John Beale, as head of communications.

John, holds a BCom Marketing degree from the University of Stellenbosch.  He began his journey at Pernod Ricard in 2017 as media manager responsible for media relations across all the South Africa brands.  In his current role John oversees paid media, digital marketing, social media community and content; as well as public relations for all brands and Pernod Ricard Corporate.

Among his attributes is being awarded an IAB Bookmark Award: Social Media Marketer of the year 2014. He has extensive experience within the marketing and media industry having begun his career as a media planner at MEC. He went on to become the head of strategy at Cerebra Communications, and Managing Director for MECNotaBene in Cape Town, before founding his own consultancy, Eight Thinking, which he successfully ran for a year.

Fusing two of his passions, cars and writing, John was a contributing writer for Cars.co.za for 3 years. Outside of the work environment, his hobbies include fitness, motor biking, hiking, travelling, reading as well as music. He lived in Miami and Indianapolis for a year and his hope is to work abroad in the future.