The inaugural Marketing Achievement Awards (MAAs) were held in a glittering ceremony at the Sun City Superbowl last week, and saw Ogilvy emerge as the most awarded agency, with a staggering 8 campaigns recognized on the night. The awards, endorsed by the Marketing Association of South Africa, were established to celebrate excellence in the science […]
Continue readingMore TagMonth: July 2019
Reveel. welcomes Simon Allenberg to the team
Nfinity Media’s Out-Of-Home specialists Reveel. has announced the addition of Simon Allenberg to its team. Simon will be working closely with directors Tyron Martin and Tanner Rock across the sales and site development aspects of the business. Allenberg has been involved in the advertising and media industry for the past five years with an extensive […]
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A digital first approach transforms business results
Marketers are adopting ecommerce at a rapid rate and can reap great rewards, says Michael King, Head of Reprise Digital South Africa, an IPG Mediabrands company. In the past, and especially in South Africa, brands have been reluctant to sell goods and services online and consumers have been hesitant to share their credit card details. […]
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The next level of marketing is here!
Over the past decade there has been significant advances in the advertising and marketing fields. A first in South Africa, Kirsty Dugmore of SugaSpice will be hosting a “Modern Marketing Bootcamp” to bring together the principles of Evidence-Based thinking in a useful and inspiring workshop. “Marketing has certainly come a very long way over the […]
Continue readingMore TagTwenty Copywriting Bursaries To Be Provided Through New Advertising Industry Initiative
The official industry body for the advertising profession, the Association for Communication and Advertising (ACA) has secured funding toward providing twenty academic bursaries to prospective students looking to enter the exciting world of Copywriting. The initiative has the full backing and support of the Creative Circle, an organisation dedicated to maintaining high levels of creativity […]
Continue readingMore TagBoomtown helps Hogan Lovells’ Africa Forum to Make an Impact
Governments around the globe are rallying behind the message that the African continent is open for business as an ideal investment opportunity. It is with this message in mind that Boomtown developed the 2019 event concept for the sixth annual Hogan Lovells’ Africa Forum event, themed ‘Making an Impact’. Making an Impact supports the principle […]
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